Marketing Strategist
2 weeks ago
**Job Title: Marketing & Engagement Strategist**
**Location**: Mumbai (On-site) **Job Type**: Full-Time **Industry**: Investment Advisory / Financial Services **Experience Required**: 2+ years
**Role Overview**
TBNG Capital Advisors, a trusted investment advisory firm working with HNIs, NRIs, and CXOs, is looking for a dynamic and results-driven Marketing & Engagement Strategist. This role is ideal for someone who combines digital marketing knowledge with client engagement skills to drive business development and create exceptional brand experiences.
**Key Responsibilities**
**Lead Generation & Funnel Management**
- Manage inbound and outbound leads through digital platforms, paid campaigns, and referrals
- Own the CRM funnel from initial contact to meeting conversion
- Perform timely and consistent follow-ups to qualify and nurture leads
**Digital Marketing Execution**
- Coordinate with agencies and internal teams to implement digital campaigns
- Monitor and analyze campaign performance; suggest data-driven improvements
**Client Engagement & Events**
- Organize high-touch webinars, masterclasses, and networking events for prospects
- Handle logistics, guest lists, invitations, and post-event follow-ups
- Ensure seamless brand experience aligned with client expectations
**Reporting & Analytics**
- Maintain performance dashboards for lead tracking, engagement, and conversion metrics
- Present actionable insights to leadership to optimize strategy
**Required Skills & Experience**
- Minimum 2 years in digital marketing, lead generation, or event strategy
- Strong communication skills - both written and verbal
- Highly organized with the ability to manage multiple projects simultaneously
**Preferred (Not Mandatory)**
- Background in financial services, wealth management, or advisory
**Soft Skills**
- Proactive and self-driven
- Creative mindset with attention to detail
- Comfortable working in a fast-paced, client-focused environment
**What’s Offered**
- Opportunity to work with elite clientele (CXOs, NRIs, HNIs)
- Mentorship from experienced financial and marketing professionals
- Competitive compensation with performance-linked incentives
- Accelerated career growth in a high-performance team
**Job Types**: Full-time, Permanent
Pay: ₹500,000.00 - ₹600,000.00 per year
Schedule:
- Day shift
- Fixed shift
Ability to commute/relocate:
- Lower Parel, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)
Application Question(s):
- Do you have experience planning or executing client engagement events like webinars or networking sessions?
- Can you coordinate and manage digital marketing campaigns?
- What is your current notice period?
- What is your current CTC and expected CTC?
Work Location: In person
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