SEO Executive
3 days ago
**Position**: SEO Executive
**Department**: Marketing
**Location**: On-Site (in Rohini) or Remote
**Experience**: 2-4 years
**Reporting To**: Marketing Manager / Management
**Overview**:
The SEO Executive is responsible for enhancing the company's website and online presence to achieve higher visibility and search engine rankings. The role includes implementing SEO strategies, conducting keyword research, analysing website performance, creating engaging content, and staying updated with industry trends and algorithm changes.
**Qualifications**:
- In-depth knowledge of **On-page** and **Off-page SEO** techniques.
- Expertise in **Google Analytics** and other SEO performance tools.
- Familiarity with **keyword research** and **management tools** (e.g., Keyword Planner, Moz).
- Solid understanding of **ranking factors** and **search engine optimization practices**.
- Strong **analytical skills** for data-driven decision-making.
- Proficiency in **content writing** with a focus on SEO-friendly and engaging copy.
- Excellent **written communication** and **editing skills**.
**Responsibilities**:
- Conduct comprehensive **keyword research** using tools like **Google Keyword Planner** and **Moz**.
- Perform **competitive analysis** to identify content gaps and areas of improvement in web design.
- Monitor and track key SEO metrics, including:
- **Organic traffic**
- **Conversion rates**
- **Time spent on page**
- Create and optimize **SEO-friendly content** for blogs, webpages, and marketing campaigns.
- Update and enhance older content with **effective calls-to-action (CTAs)** to boost engagement.
- Generate detailed performance reports and benchmark against **SEO goals**.
- Ensure all web pages are optimised for **mobile responsiveness**.
- Develop and execute **link-building strategies**, managing backlinks to enhance online authority.
- Monitor and analyse **paid search campaigns** for effectiveness.
- Collaborate with the marketing team to align content strategies with SEO goals.
- Stay informed about emerging **SEO trends**, tools, and algorithm updates to maintain a competitive edge.
Pay: ₹9,509.92 - ₹30,984.21 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)
Work Location: In person
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