Creative Copywriter

5 days ago

Ahmedabad Gujarat, India Smashed Agency Full time

Location: Ahmedabad (Shyamal Cross Road) | On-Site | Full-Time | ₹30,000 - ₹40,000/mo

**About Us**:
We are a fast-growing **creative** **first** **performance marketing agency** based in Ahmedabad. We help fast
- growing eCommerce and D2C brands create scroll stopping ads that convert and also manage paid media for them.

Our clients spend INR 50L - 5Cr+ monthly on ads and have extremely high expectations for their partners. Some of our clients include Frido, Canva India, Oziva, Mnmlst, Phool, Ambrane, Suroskie, Ajmal Perfumes and more.

**Overview**:
We are looking for a **Creative Copywriter**who can write great video ad scripts and static ads copies for our e-commerce clients.

Your mission will be to reduce **Customer Acquisition Cost (CAC)** by creating winning ad creatives at scale for our clients. This role demands a combination of creative ideation, analytical thinking, and a strong copywriting skillset. This is an excellent way to get into a rapidly growing team moving mountains in the creative agency space.

**What You’ll Be Doing**:

- Write scroll-stopping video ad scripts and static ads copies, then work with our production team and creators to bring them to life
- Analyse what’s working and what’s not - then test new hooks, angles, and creative concepts
- Confidently write clear scripts for content creators, briefs for our internal design workflows, ad copy, briefs for our editors, and briefs for our creative team to support creative output
- Utilize customer research alongside brand and strategy for our clients to conceptualize and deliver high-performing, native net-new creative concepts that deliver against our targets.
- Supporting production team by being present on shoot and guiding them

**About You**
- At least 1 year of experience in direct response copywriting, performance marketing, or creative strategy (DTC/eComm preferred)
- You _understand_ how to sell. Scroll-stopping hooks, persuasive copy - this is your jam
- You’ve written or helped develop top-performing ad creatives before
- You care about data. You want to know what converts, and why
- You’re obsessed with improving your craft, fast to learn, and hungry to grow
- Organized, proactive, and take ownership without being asked

**What’s in it for you?**

As a full-time member of our team, you’ll enjoy:

- Referral bonuses.
- Financial support for online courses.
- Fun and casual work environment.
- Employee engagement activities and virtual gatherings.

**Our Agency's Core Values**:

- Ownership is the foundation of everything we do.
- First-principles thinking drives our problem-solving approach.
- We are disciplined and uphold a strong work ethic.
- Decisions are data-driven, never based on whims or guesses.
- We cultivate optimism—pessimists have no space here.
- Procrastination isn’t in our DNA.
- And, we have a deep passion for art and the artists.

Pay: ₹30,000.00 - ₹40,000.00 per month

**Benefits**:

- Flexible schedule
- Paid time off

**Education**:

- Bachelor's (preferred)

**Experience**:

- Copywriting: 2 years (required)

**Language**:

- English (required)

**Location**:

- Ahmedabad, Gujarat (preferred)

Work Location: Remote

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