SEO Executive

6 days ago

Vadodara, India Cloudester Software LLP Full time

We are looking for a creative SEO Executive to optimize the content on our website based on analytics and keyword research.
- Job Position: SEO Executive
- Experience Level: 3-4 years
- Skills: SEO, Social media, communication skill.
- Job Location: Vadodara
- Bond Period: 01 year.

Job Responsibilities:

- Creating and Managing the content marketing calendar
- Keeping an eye on all the content that is published on Cloudester’s website
- Social media channels Third-party sites, etc
- Audit content that is created by the AI/content writers to improve SEO such as:

- Inserting keywords, phrases Writing SEO friendly title, and other meta tags interlinking content
- Create and execute strategies around guest posting
- Regular keyword research for meta descriptions, on-page content, blogs, landing pages, etc
- Must have an excellent communication skill
- oral/writing.

**Understanding Google Analytics and preparing reports to understand user behavior**:

- Search Engine Optimization (SEO): Implement and monitor SEO strategies to improve organic search rankings and increase website traffic. Conduct keyword research, optimize website content, and analyze performance metrics to enhance search engine visibility.
- Paid Advertising: Manage paid advertising campaigns across platforms like LinkedIn Ads, Google Ads, Facebook Ads, and other relevant channels. Monitor budget allocation, ad performance, and ROI to optimize campaign effectiveness.
- Analytics and Reporting: Track and analyze key performance metrics using various tools like Google Analytics and marketing automation platforms. Generate regular reports to evaluate the success of marketing efforts and provide insights for future strategies.
- Conversion Rate Optimization (CRO): Identify areas for improvement in the customer journey and conversion funnel. Implement CRO strategies to increase website conversions and optimize user experience.
- Collaboration and Communication: Work closely with the marketing team, sales team, and other stakeholders to align marketing efforts with overall business goals. Clearly communicate campaign objectives, progress, and results to relevant parties.

Work Location: In person

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