SEO/smo Executive

2 days ago


Mohali Punjab, India DEEP AYURVEDA HEALTHCARE PVT LTD Full time

**Job Title: SEO/SMO Executive**

**Key Responsibilities**:
**SEO (Search Engine Optimization)**
- Conduct keyword research and implement data-driven SEO strategies.
- Optimize website content, meta tags, headings, and images.
- Handle technical SEO issues (site speed, mobile optimization, crawlability, indexing).
- Build and manage backlinks to improve authority.
- Collaborate with content teams for SEO-friendly blogs, landing pages, and product pages.
- Track performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.
- Run competitor analysis and implement growth strategies.
- Manage **local SEO** (listings, reviews, geo-targeted keywords).

**Social Media Management (SMM/SMO)**
- Plan and execute content strategy for platforms (Facebook, Instagram, LinkedIn, YouTube, Twitter).
- Create and schedule posts, reels, videos, and campaigns (festivals, promotions, awareness drives).
- Manage online community — respond to DMs/comments, build engagement.
- Coordinate with digital marketing, SEO, and product teams for aligned campaigns.
- Track KPIs (engagement, impressions, reach, CTR) and prepare reports.

**Qualifications & Skills**
- Bachelor’s in Marketing, Mass Communication, Digital Marketing, or related field (preferred).
- 1-3 years of experience in SEO, Social Media, or Digital Marketing.
- Strong knowledge of SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Moz).
- Familiarity with website management (WordPress, Shopify) and performance tools (PageSpeed Insights, GTmetrix).
- Skilled in Canva, Meta Business Suite, Hootsuite, Buffer, Instagram Insights.
- Ability to create reels, edit basic graphics, and maintain consistent branding.
- Strong communication, creativity, and data-driven decision-making skills.

**Contact**: 7087038073, 7087038074

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person


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