Social Media Marketing Executive

2 days ago

Mohali Punjab, India Kbizsoft Solutions Pvt. Ltd. Full time

**Job Position: Social Media Marketing Specialist**
**Experience Required
- Upto 1 year**
**Location: Mohali**
**Employment Type: Full-Time**
**Job Summary**:
**Key Responsibilities**:
1. **Social Media Management**:
Develop and execute comprehensive social media strategies for platforms like Instagram, Facebook, LinkedIn, and others.
Maintain and update the social media calendar with engaging content.
2. **Ads and Campaigns**:
Create and manage paid advertising campaigns to maximize ROI.
Monitor and analyze ad performance metrics to optimize campaigns.
3. **Reels and Creative Content**:
Design, create, and edit visually compelling reels and videos to boost engagement.
Stay updated on social media trends and incorporate them into campaigns.
4. **Content Creation**:
Develop engaging and relevant posts, captions, and hashtags to attract the target audience.
Ensure all content aligns with the brand's voice and goals.
5. **Traffic Generation**:
Drive traffic to websites and landing pages through strategic social media efforts.
Collaborate with the team to align social media goals with overall marketing objectives.
6. **Analytics and Reporting**:
Track, analyze, and report on the performance of social media campaigns.
Use insights to improve engagement, reach, and overall campaign success.
**Required Skills and Qualifications**:

- Proven experience as a Social Media Marketing Specialist or similar role.
- Expertise in creating and managing social media ads (Facebook Ads Manager, Instagram Ads, etc.).
- Strong skills in video editing and reel creation tools.
- Excellent understanding of social media platforms and algorithms.
- Creative mindset with a knack for storytelling through content.
- Ability to analyze metrics and use data-driven insights to improve strategies.
- Strong communication and organizational skills.

**Preferred Qualifications**:

- Experience with graphic design tools like Canva, capcut, premier pro Adobe Suite, or similar.
- Basic knowledge of influencer collaborations and partnerships.

**Why Join Us?**
- Be part of a dynamic and innovative team.
- Opportunity to work on exciting campaigns and projects.
- Room for professional growth and skill development.

**Call and Whatsapp
- 9878973500**

**Benefits**:

- Health insurance
- Leave encashment
- Provident Fund

Schedule:

- Monday to Friday
- Morning shift

Supplemental Pay:

- Performance bonus

**Education**:

- Bachelor's (preferred)

Work Location: In person

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