Creative Strategist

**About the Role**

We are looking for a **Creative Strategist** to develop compelling brand narratives and marketing campaigns. This role requires a mix of strategic thinking, creative vision, and an understanding of consumer psychology to craft impactful messaging that resonates with target audiences.

**Key Responsibilities**
- Develop innovative brand strategies for PR and marketing campaigns.
- Conduct market research to understand audience behavior, industry trends, and competitor activities.
- Collaborate with designers, copywriters, and videographers to bring creative ideas to life.
- Craft compelling storytelling concepts for digital, print, and video content.
- Work closely with the sales and marketing teams to align creative strategies with business goals.
- Analyze campaign performance and optimize creative elements for better engagement.
- Stay updated with the latest trends in advertising, branding, and consumer engagement.
- Present creative concepts and strategic ideas to clients and stakeholders.

**Qualifications & Skills**
- Bachelor’s or Master’s degree in Marketing, Advertising, Communications, or a related field.
- 5+ years of experience in creative strategy, branding, or marketing.
- Strong understanding of digital marketing, PR, and media strategies.
- Excellent storytelling, copywriting, and conceptual thinking skills.
- Ability to translate complex ideas into simple, impactful messaging.
- Experience working with creative teams and managing multiple campaigns.
- Knowledge of design and video production processes is a plus.

**What We Offer**

Opportunity to shape brand narratives and creative campaigns.
A dynamic and collaborative work environment.
Career growth in branding and strategic marketing.
Competitive salary & performance-based incentives.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹70,000.00 per month

**Benefits**:

- Food provided

Schedule:

- Day shift
- Monday to Friday
- Weekend availability

Supplemental Pay:

- Commission pay
- Performance bonus

Ability to commute/relocate:

- Wayanad, Kerala: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Content strategy: 3 years (required)
- Social media strategy: 2 years (required)

Willingness to travel:

- 50% (required)

Work Location: In person

Application Deadline: 22/02/2025
Expected Start Date: 01/03/2025