Digital Marketing Executive

4 days ago

Sonipat, India Faith eCommerce services Full time

Manage all paid search campaigns on Google, Yahoo Edge etc as well as other search and display marketing engines.
- Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition
- including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance and improve conversion rates.
- This individual should be analytical and detail oriented and will be responsible for the creation, set-up, and execution and optimization of various ads and campaigns.
- Implementing campaigns using a structure and strategy that best suits business and goal
- Performing keyword research and writing ad copy
- Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites while maintaining a strong ROI for every stakeholders marketing budget
- Communicate with the stakeholder on a regular basis to report on campaigns and overall health and provide recommendations to enhance performance
- Staying informed with the Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, Bing, etc.)
- Traffic ad campaigns and builds on ad serving platforms.
- Conduct A/B tests in ads to understand contributing factors that drive the business forward.
- Monitor and analyze advertising trends, make optimizations recommendations.

**Skills Required**:

- Ability to handle large media spends while catering to different internal business customers.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Flexible schedule

Schedule:

- Flexible shift

Supplemental pay types:

- Yearly bonus

Ability to commute/relocate:

- Sonipat, Sonipat - 131001, Haryana: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: One location

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