
Social Media Executive
1 day ago
**1. SMO Strategy Development**
- Develop and execute comprehensive SMO strategies aligned with overall marketing and business objectives.
- Conduct audience analysis and identify key demographics for targeted social media campaigns.
- Stay abreast of social media trends and emerging platforms to recommend innovative strategies.
**2. Social Media Content Management**
- Plan, create, and curate engaging content for various social media channels.
- Collaborate with the content team to ensure brand consistency and alignment with SMO objectives.
- Implement best practices for content optimization on each platform.
**3. Audience Engagement and Community Building**:
- Foster a sense of community by actively engaging with the audience on social media.
- Respond to comments, messages, and inquiries in a timely and professional manner.
- Develop and implement strategies to grow and nurture social media communities.
**4. Campaign Development and Execution**
- Conceptualize and execute social media campaigns to promote products, services, or brand initiatives.
- Monitor and analyze campaign performance, providing insights for continuous improvement.
- Collaborate with cross-functional teams for integrated marketing campaigns.
**5. Analytics and Reporting**:
- Utilize social media analytics tools to measure the effectiveness of SMO strategies.
- Prepare regular reports highlighting key performance indicators (KPIs) and insights.
- Recommend adjustments to optimize future campaigns based on data analysis.
**6. Paid Social Media Advertising**:
- Manage and optimize paid advertising campaigns on social media platforms.
- Monitor budgets, analyze performance metrics, and adjust strategies for maximum ROI.
- Stay informed about changes in advertising platforms and industry trends.
Pay: ₹30,000.00 - ₹40,000.00 per month
**Benefits**:
- Provident Fund
Schedule:
- Day shift
Work Location: In person
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