Search Engine Optimization Executive

5 days ago

Gurgaon, India Heine Corporation Full time

Plan, develop and implement our SEO strategy
- Work towards organic search optimization and ROI maximization
- Regularly perform thorough keywords research
- Monitor redirects, click rate, bounce rate, and other KPIs
- Prepare and present reports regularly
- Identify our buyer persona to better target identified audiences
- Identify problems and deficiency and implement solutions in a timely manner
- Suggest improvements in process and productivity optimization
- Collaborate with web developers and marketing team
- Stay up to date with the latest SEO and digital marketing latest trends and

best practices
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimize website content, landing pages and paid search copy
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends

Key Requirements
- BSc/BA in Marketing, Business or related field
- 2-4 years of experience as SEO Manager, planning and implementing a
successful SEO strategy
- Proven success in SEO
- 2-3 years of experience web analytics, marketing, and business development
In-depth knowledge of research principles and methods and experience in
analysing data
- Knowledge of standard and current SEO practices
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web
analytics tools (e.g. Google Analytics, WebTrends)

**Salary**: ₹30,000.00 - ₹40,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- sec 19, gurgaon, Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (preferred)
- PPC Campaign Management: 2 years (preferred)
- total work: 2 years (preferred)

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