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Marketing Intern

2 weeks ago

Lower Parel Mumbai Maharashtra, India Suraaj Linens Full time

We are offering an exciting opportunity for a motivated and enthusiastic individual to join our team as an E-commerce Market Research and Marketing Intern. In this role, you will gain valuable hands-on experience in researching niche markets, analyzing competition, and implementing marketing strategies to drive sales and growth in the e-commerce industry.

**Responsibilities**:

- **Niche Research and Trend Analysis**:

- Choose a niche aligned with personal interests and objectives.
- Utilize Amazon tools and external sources to research trends, competition, and search volume within the chosen niche.
- **Competitor Analysis**:

- Analyze competitors to understand their strengths, weaknesses, and pricing strategies.
- Compile data to identify opportunities for differentiation and market positioning.
- **Market Validation**:

- Validate product ideas by checking broader market interest using Google Trends, social media platforms, and other relevant sources.
- **Supplier Evaluation and Negotiation**:

- Find potential suppliers on platforms like Alibaba.
- Assist in evaluating supplier capabilities and negotiating favorable terms to ensure quality and cost-effectiveness.
- **Keyword Research and SEO Strategy**:

- Conduct keyword research to discover profitable keywords with moderate-high search volume and low competition.
- Support in prioritizing keywords and analyzing competitor keywords to inform marketing strategy and improve search engine optimization (SEO).
- **Product Analysis and Listing Optimization**:

- Assist in identifying key competitors and analyzing their products, features, pricing, and customer reviews to find differentiators for our product.
- Contribute to creating compelling product listings with high-quality images, clear descriptions, and relevant keywords to maximize visibility and conversion rates.
- **Marketing Support**:

- Aid in implementing marketing tactics including paid advertising, social media promotion, and influencer marketing to increase product visibility and drive sales.
- Assist in monitoring reviews and ratings to continuously improve product quality and marketing strategy.

**Qualifications**:

- Currently pursuing a Bachelor's degree in Marketing, Business Administration, or related field.
- Strong interest in e-commerce, market research, and digital marketing.
- Excellent analytical skills with the ability to interpret data and draw meaningful insights.
- Effective communication and interpersonal skills.
- Proficiency in using Microsoft Office suite (Word, Excel, PowerPoint).
- Familiarity with e-commerce platforms and digital marketing tools is a plus.

**Benefits**:

- Hands-on experience in e-commerce market research and digital marketing.
- Mentorship and guidance from experienced professionals in the industry.
- Opportunity to contribute to real projects and make a meaningful impact.
- Potential for future employment opportunities based on performance.

**Job Type**: Internship

Pay: ₹10,000.00 - ₹15,000.00 per month

**Education**:

- Bachelor's (preferred)

Work Location: In person