Digital Marketing

3 days ago

Banaswadi Bengaluru Karnataka, India COEQUAL INFOTECH PRIVATE LIMITED Full time

**Job Title**: Digital Marketing Executive
**Location**: COEQUAL SERVICES, 1st Floor, A, Block, Sarovar Mansion, 101, Dodda Banaswadi Main Rd, Annaiah Reddy Layout, Banaswadi, Bengaluru, Karnataka 560043
**Company Type**: Startup - Water Treatment Projects
**Experience Level**: 1-3 Years
**Employment Type**: Full-Time

**Job Summary**:
**Key Responsibilities**:

- Develop, implement, and manage digital marketing strategies for brand awareness and lead generation.
- Create and manage engaging content for social media platforms (LinkedIn, Instagram, Facebook, etc.).
- Manage the company website (WordPress or similar CMS), ensuring SEO optimization.
- Plan and execute paid ad campaigns (Google Ads, Meta Ads) to attract project leads.
- Analyze digital campaign performance using tools like Google Analytics, Search Console, etc.
- Conduct keyword research and optimize content for organic reach (SEO).
- Coordinate with the design team for creatives, brochures, and infographics.
- Track competitors and stay updated on water industry marketing trends.
- Support the sales team with digital tools and marketing materials & to contact the clients.

**Requirements**:

- Bachelor's degree in Marketing, Mass Communication, or related field.
- 1-3 years of experience in digital marketing (B2B experience preferred).
- Knowledge of water/wastewater treatment industry is a plus.
- Hands-on experience with SEO/SEM, Google Ads, and social media management tools.
- Familiarity with tools like Canva, Mailchimp, HubSpot, or Zoho Campaigns.
- Strong communication, creativity, and analytical skills.
- Ability to work independently and take ownership in a startup environment.

**Preferred Skills**:

- Content writing skills for technical/environmental topics.
- Knowledge of sustainability, water conservation, or green energy sectors.
- Video editing or graphic design skills.

**Salary**: Based on experience & Performance in the Interview

**Job Types**: Full-time, Permanent

Pay: ₹10,000.00 - ₹30,000.00 per month

Schedule:

- Day shift
- Morning shift
- Night shift
- Rotational shift

Work Location: In person

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