Copywriter

4 days ago

Bengaluru, India Realtynow Full time

**Job Title: Copywriter**

**Job Summary**:
**Responsibilities**:
1. Develop and execute creative, results-driven copy for marketing materials, adhering to the brand guidelines and maintaining a consistent brand voice.

2. Collaborate with the marketing team to understand campaign objectives and target audience, ensuring the messaging aligns with the overall marketing strategy.

3. Craft persuasive headlines, taglines, and calls-to-action that drive engagement and conversions.

4. Conduct research to stay up-to-date with industry trends, customer preferences, and competitor activities to enhance content effectiveness.

5. Edit and proofread copy to ensure accuracy, clarity, and grammatical excellence.

6. Participate in brainstorming sessions to contribute innovative ideas and creative concepts.

7. Work closely with designers and other team members to ensure copy aligns seamlessly with visual elements.

8. Adapt writing style and tone as needed to suit various audiences and marketing channels.

9. Stay informed about SEO best practices and integrate keywords naturally into the copy to improve search rankings.

10. Continuously evaluate and optimise the performance of written content to enhance its impact.

**Qualifications and Skills**:
11. Demonstrated ability to think creatively and develop innovative content ideas.

12. Excellent command of the English language with impeccable grammar and attention to detail.

13. Proficiency in adapting writing styles for different audiences and platforms.

14. Familiarity with SEO principles and best practices for content creation.

15. Strong collaborative and interpersonal skills, capable of working effectively within a team.

16. Exceptional time management and organisational abilities to handle multiple projects simultaneously.

17. Knowledge of [Specific Industry/Market] and a genuine passion for staying informed about industry trends.

18. Proven experience as a Copywriter or in a similar role, with a strong portfolio showcasing diverse writing samples will be an added advantage.

19. Bachelor's degree in Marketing or a related field is preferable.

**Why Work as a Copywriter**:
As a Copywriter, you will have the opportunity to harness your creativity and writing prowess to make a tangible impact on our company's success. Your words will shape how our brand is perceived by our audience, and your efforts will directly contribute to enhancing our market presence and customer engagement. Working in a dynamic and fast-paced environment, you will be constantly challenged to think outside the box and come up with innovative ways to connect with our customers. If you are passionate about writing and marketing, this role will provide you with a platform to showcase your talent, grow professionally, and be an integral part of our ambitious journey.

**Job Types**: Full-time, Regular / Permanent, Fresher

**Benefits**:

- Flexible schedule
- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

**Language**:

- English, Kannada (required)

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