Graphic Designer

4 days ago

Mumbai Maharashtra, India PMUK Foods Pvt Ltd, Full time

**Position Title**: Graphic Designer
**Department**: Marketing / Branding
**Reporting To**: Marketing Manager / Creative Head
**Location**: Lower Parel (Kamala Mills)

**Objective**:
To conceptualize and design engaging, brand-consistent visual content that enhances the identity and marketing efforts of the food brand. The Graphic Designer will support packaging, digital marketing, social media, website visuals, and offline collaterals.

**Key Responsibilities**:
**1. Branding & Visual Identity**
- Maintain and evolve the brand’s visual language across all design assets.
- Ensure consistency in tone, color palettes, typography, and image style across all platforms.
- Develop and update brand guidelines as needed.

**2. Packaging Design**
- Design or update product packaging including bottles, jars, pouches, labels, and boxes.
- Collaborate with product and production teams to ensure print-ready files are accurate and practical.
- Prepare dielines and work closely with printing vendors for final execution.

**3. Digital Marketing & Social Media**
- Create visually appealing creatives for Instagram, Facebook, Pinterest, and LinkedIn.
- Design banners, sliders, and graphics for the website and e-commerce platforms (Amazon, Flipkart, etc.).

**4. Print & Promotional Materials**
- Design brochures, flyers, posters, standees, and other print assets for exhibitions, retail, and in-store marketing.
- Support the sales team with visual content for pitch decks and catalogues.

**5. Photography & Content Collaboration**
- Work with food stylists and photographers to create high-quality product visuals.
- Edit and enhance product photos, lifestyle images, and recipe shots.
- Support short-form video and motion graphics for reels and ads (preferred but optional).

**Tools & Software**:

- Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom)
- Canva / Figma (for collaborative and quick edits)
- Basic knowledge of After Effects / Premiere Pro (a plus)
- File management via Google Drive, Dropbox, or equivalent

**Skills & Competencies**:

- Strong creative thinking and visual storytelling skills
- Deep understanding of color theory, typography, and layout for food-related visuals
- Knowledge of packaging requirements for food safety, labeling, and print production
- Ability to meet tight deadlines and manage multiple projects
- Awareness of trends in the food industry and digital aesthetics

**Qualifications**:

- Degree/Diploma in Graphic Design, Visual Communication, or related field
- 2+ years of design experience, preferably in FMCG, food, or lifestyle brand
- A strong portfolio showcasing food packaging, digital creatives, and brand work

Pay: ₹10,538.17 - ₹18,479.32 per month

Schedule:

- Day shift

Work Location: In person

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