Content Strategist
2 days ago
Tatvanutra is a new-age nutraceutical and wellness brand rooted in Ayurveda and plant-based science. We're currently in our pre-launch phase and building a strong digital presence through educational and engaging content.
We are seeking a passionate and creative Content Strategist to join our team in Surat, Gujarat. This is a full-time, in-person role where you'll work closely with the founder to develop and execute our content strategy.
**Role Overview**
As a Content Strategist at Tatvanutra, you will be responsible for planning, creating, and managing engaging content across our digital platforms. Your primary focus will be on developing short-form video content (especially Instagram Reels) that resonates with our target audience.
**Location: Surat, Gujarat**
**Employment Type: Full-Time, In-Person**
**Reports To: Founder**
**Key Responsibilities**
Develop and maintain a comprehensive content calendar.
Research industry trends and identify opportunities for content creation.
Ideate and write engaging scripts for short-form videos and other content formats.
Assist with on-location video shoots.
Manage the editing and posting of content across various platforms.
Track and analyze content performance to optimize future strategies.
**Required Skills & Experience**
Proven knowledge of Instagram Reels and other short-form video platforms.
Proficiency in content creation tools such as Canva, CapCut, and VN.
A highly creative mindset with a passion for storytelling.
A genuine interest in wellness, Ayurveda, and plant-based living.
Must be based in Surat and available for full-time, in-person work.
**What You'll Get**
The opportunity to build a brand from scratch.
Significant creative freedom to experiment and innovate.
Invaluable experience in startup branding and digital marketing.
A flexible and supportive work environment
Pay: ₹20,000.00 - ₹40,000.00 per month
Application Question(s):
- How many years of experience?
- How much is your current salary?
**Experience**:
- Content marketing: 2 years (preferred)
- Content strategy: 2 years (preferred)
- Digital marketing: 2 years (preferred)
**Location**:
- Surat, Gujarat (required)
Work Location: In person
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