Digital Marketing Executive

1 week ago

Sirsa, India Lavya Technologies Full time

Thorough understanding of digital marketing platforms is a must. You will be responsible for handling & co-ordinating digital marketing activities for our clients - ranging from SEO and SMM. Part of the job will require you to communicate with clients and prepare weekly & monthly marketing reports.

**Key Responsibilities**
- Moderate understanding of Search Engine Optimization
- Understanding of on-page & off-page optimization parameters
- Hands on experience of working with Google Webmasters tool, Keyword Planner & Google Analytics
- Coordinate Search Engine Optimization activities
- Set monthly / quarterly goals for SEO activities
- Coordinate with SEO experts for reporting & weekly activities
- Understanding of Social Media Marketing
- Manage social media profiles of our clients by:

- Coordinating with content & graphics team to acquire content
- Getting requisite approvals from client
- Manage content posting using social media tools
- Moderate all user-generated content in line with the moderation policy for each community
- A keen interest in online and web marketing Analytical
- Proficient in MS Word, Excel and PowerPoint
- Excellent communication skills (written and verbal)
- Able to work both independently or in a team
- Good command over secondary research & should be able to comprehend information quickly
- Understand trends in the industry and accordingly play role in strategizing with whole team

**Tools expertise**:

- Google Analytics
- Google Ads
- Moz / Hubspot
- Ahrefs
- Ubersuggest
- SocialPilot
- Facebook / Twitter / Instagram Insights
- Upto 2 years experience for the position
- Proven working experience in digital marketing roles.
- Excellent writing and communication skills in English language
- Should be familiar with following digital marketing tools / technologies & platforms:

- Google Ads, Facebook Ads
- Facebook, Twitter, Linkedin, Instagram, Pinterest
- Positive attitude, detail and customer oriented with good multitasking and organizational ability.
- Fluency in English.

**Educational Qualification: -**
- Bachelors / Masters degree in any field.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹25,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: On the road

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