Digital Marketing Executive

1 day ago

Coimbatore Tamil Nadu, India Prism Adverto Pvt Ltd Full time

**About the job**

We are seeking a confident, passionate, and energetic **Digital Marketing Executive with 0 - 1 years of experience **who can create, develop, maintain, and optimize company’s online presence by generating relevant and engaging digital content for various platforms.

**Role & responsibilities**
- Develop and execute digital marketing strategies to promote our services/products and generate leads.
- Manage and optimize ad campaigns on Instagram and Facebook to reach our target audience effectively.
- Create engaging content for social media platforms (e.g., posts, ads, videos) to enhance brand awareness and engagement. We have a inhouse graphic designer to help.
- Monitor and analyze campaign performance using analytics tools to optimize campaigns for better ROI.
- Implement SEO strategies to improve website visibility and organic traffic.
- Stay updated with the latest trends and best practices in digital marketing and incorporate them into our strategies.
- Collaborate with the design team to create visually appealing assets for digital marketing campaigns.
- Utilize marketing automation tools to streamline processes and improve efficiency.
- Conduct market research and competitor analysis to identify opportunities and challenges in the digital landscape.
- Knowledge of funnel marketing strategies and their implementation would be an extra advantage.
- Proven work experience(0-1) as a Digital Marketing Executive or similar role.
- Experience with Facebook Ads Manager, Instagram Ads, and social media management tools.
- Knowledge of funnel marketing strategies and experience implementing them would be a plus.
- Excellent communication skills, both written and verbal.
- Creative thinking and ability to generate innovative ideas for marketing campaigns
- Ability to work independently and collaboratively in a fast-paced environment
- Positive attitude, strong work ethic, and willingness to learn and adapt to new technologies and trends

**Role**:Digital Marketing Executive

**Industry Type**:Advertising

**Department**:Advertising and Branding

**Employment Type**:Full Time, Permanent

**Role Category**:Digital Marketing

Schedule:

- Morning shift

Ability to commute/relocate:

- Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)

**Location**:

- Coimbatore, Tamil Nadu (required)

Work Location: In person

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