
PPC Executive
2 weeks ago
**Skills / Attributes Required:
- **
- Paid Media, Google AdWords, Performance Marketing.
- Facebook Ads PPC, Digital Marketing, Pay Per Click, Google Ads, AdWords.
**Responsibilities**:
- Create, run, and manage multiple paid campaigns across channels.
- Identify and execute optimization recommendations to increase campaign ROI.
- Maintain and operate day to day campaign spend as per allocation.
- Run campaigns for our clients on different platforms - Google/Bing search, GDN, Twitter, LinkedIn, Facebook, YouTube, and Native Ads.
- Build and run A/B creative tests and spend scaling tests.
- Identify pain points to creatively improve non-performing areas.
- Monitor the progress of campaigns using various reporting tools and tweak strategies & budgets based on current performance to maximize ROI.
- Use a data-driven approach to manage campaigns and derive insights on strategy and performance.
- The complete responsibility of campaign, KPI & lead targets
**Requirements**:
- 1-3 Years of relevant experience.
- Should be well versed in Media planning, buying (Auction based or Direct), and campaign execution on Search, Social, Mobile, Publishers, etc.
- Very strong keyword research skills.
- Handled a minimum Monthly budget of around 10 Lac.
- Ability to write compelling, clear, concise search ad copies.
- Should have handled multiple campaigns at a time.
- Excellent communication, presentation, and negotiation skills.
- Open to challenges, flexible in handling multiple clients, self-motivated, and should be able to handle pressure.
Pay: Up to ₹20,377.68 per month
**Benefits**:
- Paid sick time
- Paid time off
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Performance bonus
- Yearly bonus
**Experience**:
- SEO: 1 year (preferred)
- PPC: 1 year (required)
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