Marketing Content Writer

2 weeks ago

Bengaluru Karnataka, India Eltropy Full time

We are seeking a skilled marketing content writer for team Eltropy. You will report to the Head of Content Marketing and develop both long form and short form content in collaboration with the team at large. You will write about Eltropy’s product in a way that simplifies complex technology, summarizes a broad range of features and benefits succinctly, and creates differentiating selling points.

**Key Responsibilities**:

- Stay informed about industry trends, market developments, and best practices to inform your content creation process.
- Refresh and optimize existing content with inspiring, creative stories and relevant information, infusing them with personality that increases conversion rates.
- Collaborate with our tight-knit marketing team to make progress on projects that are meaningful for both our community and our company, pitching in wherever needed.
- Brainstorm and conceptualize creative ideas that capture the essence of our brand and resonate with our target audience.
- Write copy that is optimized for SEO and follows SEO writing best practices. But more importantly, create content that is insightful and adds value to our target audience.

**Experience And Qualification**
- Ability to think strategically about how to position and differentiate Eltropy relative to the market.
- At least 2-4 years of experience preferably in fintech or SaaS.
- Proficiency in Google Docs, Sheets, ChatGPT, Gemini, WordPress, and other tools required for getting the work done.
- Ability to work independently while also being an effective team player.
- Deadline driven and ability to deliver on time.
- Hands on individual with the ability to cope with a fast-paced work environment
- Strong problem-solving capabilities, project management skills, written and verbal communication skills.

Eltropy is a rocket ship FinTech on a mission to disrupt the way people access financial services. Eltropy enables financial institutions to digitally engage in a secure and compliant way. Using our world-class digital communications platform, community financial institutions can improve operations, engagement and productivity. CFIs (Community Banks and Credit Unions) use Eltropy to communicate with consumers via Text, Video, Secure Chat, co-browsing, screen sharing and chatbot technology — all integrated in a single platform bolstered by AI, skill-based routing and other contact center capabilities.

**Eltropy Values**:

- Customers are our North Star
- No Fear - Tell the truth
- Team of Owners

Eltropy is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

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