Search Engine Optimization Executive

2 weeks ago

Mota Varachha Surat Gujarat, India Whitestork Software Solutions LLP Full time

**Responsibilities**:

- Keyword Research and Analysis:

- Conduct thorough keyword research to identify high-value, relevant keywords.
- Analyse competitor keywords and strategies to stay ahead in the market.
- Utilise keyword research for content creation and content optimization efforts.
- On-Page SEO Optimization:

- Implement on-page SEO best practices to optimise website content.
- Optimise meta titles, meta descriptions, Image Alt tags, and other on-page elements.
- Ensure SEO-friendly content creation.
- Technical SEO:

- Conduct regular website audits to identify and address technical SEO issues.
- Monitor and optimise site speed, mobile responsiveness, and other technical aspects.
- Implement and manage structured data markup for rich snippets.
- Link Building:

- Develop and execute effective link-building strategies to increase domain authority.
- Identify and pursue opportunities for backlinks from high-quality websites.
- Monitor backlinks and remove support for toxic backlinks to maintain a healthy link profile.
- Content Strategy:

- Create and optimise SEO-focused content.
- Ensure content aligns with keyword strategy and meets user intent.
- Stay informed about industry trends and algorithm updates to adapt content strategy accordingly.
- Analytics and Reporting:

- Utilise analytics tools to track and analyse website performance.
- Generate regular reports on key SEO metrics and provide insights for improvement.
- Identify opportunities for growth and present recommendations to the team.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, or a related field.
- Fresher & 1 to 2 years of proven experience as SEO specialist
- Proficiency in SEO tools such as Google Analytics, Google Search Console, Google Tag Manager, Google My Business, Google Merchant Center, SEMrush, Moz, Ubersuggest, etc.
- Good understanding of search engine algorithms and ranking factors.
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively in a team.
- Up-to-date with the latest trends and best practices in SEO.

Company Name:

- Whitestork Software Solutions LLP - Surat

Contact Number: 9104729601

Pay: ₹12,000.00 - ₹17,000.00 per month

**Benefits**:

- Flexible schedule

Work Location: In person

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