Social Media Executive

2 days ago


Phulbagan Kolkata West Bengal, India OMG- Order Made Garments Full time

**Job Summary**

**Key Responsibilities**
- Develop and execute a comprehensive social media strategy aligned with business goals.
- Create, schedule, and publish engaging content (text, image, video, stories, reels) across all platforms (Facebook, Instagram, LinkedIn, Twitter/X, YouTube, etc.).
- Monitor social media channels, respond to comments/messages, and manage community engagement.
- Collaborate with marketing, design, and sales teams to create campaigns and promotions.
- Track, analyze, and report performance metrics (reach, engagement, conversions) using analytics tools.
- Stay updated on trends, platform changes, and competitor activities to optimize content and strategy.
- Manage paid social media advertising campaigns and budgets.
- Ensure brand voice, style, and guidelines are consistent across all channels.
- Experience in taking photography, videography and making reels.
- Must have a knowledge in graphic designer.

**Requirements**:

- Bachelor’s degree in Marketing, Communications, or a related field (preferred).
- Proven work experience as a Social Media Manager or similar role.
- Strong understanding of different social media platforms, algorithms, and trends.
- Excellent writing, editing, and visual storytelling skills.
- Proficiency in design tools (Canva, Photoshop) and scheduling tools (Hootsuite, Buffer, Later, etc.).
- Knowledge of SEO, social media advertising, and analytics.
- Ability to multitask, meet deadlines, and work in a fast-paced environment.

**Key Skills**
- Creative thinking and content ideation
- Strong communication and interpersonal skills
- Data-driven decision making
- Project management skills
- Photography and video editing skills.
- Graphic designing skills.

**Job Types**: Full-time, Permanent, Internship

Pay: ₹8,000.00 - ₹15,000.00 per month

Work Location: In person



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