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Digital Marketing Executive

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Ernakulam, India Samudra Silks Full time

As an Digital Marketing Executive at Samudra Silks, your primary responsibility will be to drive online sales and promote the brand through various digital marketing channels. You will play a crucial role in expanding the customer base, increasing brand visibility, and maximizing revenue through effective online marketing strategies.

**Key Responsibilities**:

- Develop and execute online sales and marketing strategies to achieve sales targets and increase brand awareness.
- Manage the company's website and online platforms, ensuring they are up to date, visually appealing, and optimized for search engines.
- Conduct market research to identify target audiences, market trends, and competitor activities, and use the findings to optimize marketing strategies.
- Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of online marketing efforts and make data-driven decisions to improve campaign performance.
- Collaborate with the creative team to develop engaging content, including product descriptions, blog posts, social media posts, and multimedia assets.
- Manage and maintain the company's social media presence across various platforms, ensuring consistent branding and engagement with the target audience.
- Build and nurture relationships with customers, respond to inquiries promptly, address complaints, and provide exceptional customer service.
- Coordinate with the sales team to ensure a seamless online-to-offline customer experience, including order processing, payment handling, and delivery logistics.
- Stay up to date with industry trends, emerging technologies, and best practices in online sales and marketing, and propose innovative strategies to stay ahead of the competition.

**Salary**: ₹10,000.00 - ₹15,000.00 per month

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Ernakulam, Kerala: Reliably commute or planning to relocate before starting work (preferred)

Application Question(s):

- How many years of experience you have in têxtile industry?
- How many years of experience you have as a Digital Marketing executive?

**Education**:

- Bachelor's (preferred)

**Speak with the employer**
+91 9895285421