Marketing - Ecommerce
2 weeks ago
Person with good experience in Pharma marketing
**Location
- Mumbai**
**Position: Ecomm Manager - Consumer Healthcare - OTC**:
- MBA from a good B school
- Ideally, 4+years brand management/trade or customer marketing experience in FMCG/retail/consumer/ Market Research/Consultancy agencies focused industries
- Market research, Brand positioning, segmentation, retail, and ecommerce negotiations experience
- Experience in customer/consumer insights/Competitive analysis is a must
- Experience managing external agencies
- Experience in digital marketing is a must
This role will work closely with the Vice President - Consumer Health to develop key branding initiatives and drive goals dealing with conceptualising and execution of
the launch of new products, thorough market and competitive analysis, promotional management, advertising, branding, and management of online activities. We need an
out of the box thinker and someone who can think on his/her feet
**Responsibilities**:
- Define and develop an innovative product roadmap, and create buy-in for the product vision both internally and with key partners
- Good market research skills
- analyse, comprehend market/consumer data to draw strategic road maps
- Create compelling launch plans and milestones
- Partner closely with Business Leader, Sales, Operational, Legal, Compliance and Finance teams to ensure alignment with product launch goals
- Proactively identify and resolve strategic issues that may impair the ability to meet strategic, financial, and technical goals
**Office Timings: Mon - Sun 8am to 8pm**:
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