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Social Media Executive

2 weeks ago

Noida, India Lantern Digital Services Pvt Ltd [DigiLantern] Full time

Manage social media campaigns and day to day activities.
- Manage presence in social networking sites.
- Brand advocacy (Find blogger, forums, and influencer to work with).
- Seed content into social networks
- Write editorial content
- Create and upload videos to Youtube, Facebook, and Instagram.
- Develop benchmark metrics to measure the results of social media programs
- Analyze and evaluate social media campaigns and strategies
- Report on effectiveness of campaigns.
- Monitor trends in social media
- Monitor the activities of main competitors in social media
- Monitor social space for brand and related topics and conversations
- Understand how the social media impacts search traffic
- Ability to create cutting-edge social media and digital marketing content.
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Monitor SEO and web traffic metrics

**Requirements**:

- Proficient in Social Media Targeting and Communication.
- Engage customers and target prospects on social platforms while leveraging influencers.
- Fluent in Facebook Analytics, Reports and optimization, and Facebook Insights.
- Experienced in analyzing metrics, identifying trends, and optimizing performance
- Delivered social media monitoring and effectiveness reports for senior management.
- Measured ROI of existing social media and accordingly optimized tactics to boost ROI.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹20,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Noida, Noida - 201301, Uttar Pradesh: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social Media Management: 2 years (preferred)

Work Location: One location