Content Writer

6 days ago


Kolkata West Bengal, India Apna HR Full time

We’re looking for a **creative and detail-oriented Content Writer** to join our agency’s content team. You’ll play a key role in crafting **engaging copies, social captions, blogs, and ad campaigns** for a variety of clients across industries. If you can think strategically, write with flair, and adapt your tone to match brand voices — this role is for you.

**Key Responsibilities**
- Write clear, compelling **copies and captions** for social media platforms (Instagram, LinkedIn, Facebook, etc.)
- Create **blogs, website content, and long-form articles** that align with SEO and brand tone
- Develop **campaign copy** for performance ads, launch promos, digital banners, and marketing collaterals
- Work with design and strategy teams to ideate and shape content around campaigns and brand goals
- Edit and proofread content for clarity, grammar, and effectiveness
- Maintain consistency in voice and messaging across platforms and formats
- Conduct research to understand client industries, target audience, and trends

**Requirements**:

- 1-3 years of professional writing experience (agency experience is a plus)
- Strong portfolio showcasing **social media content, blog writing, and campaign copy**:

- Excellent command over English, with strong grammar and storytelling skills
- Ability to **adapt tone and style** across different brands and industries
- Comfortable working on **tight timelines and multiple projects** simultaneously
- Basic knowledge of **SEO best practices** and content structuring

**Bonus Skills**
- Experience with tools like **Grammarly, SurferSEO, or Semrush**:

- Understanding of **content strategy and brand positioning**:

- Ability to write scripts for short-form video or reels

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Language**:

- Hindi (preferred)
- English (preferred)

Work Location: In person


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