
Marketing Executive
7 days ago
As a **Marketing Executive in the logistics industry, **you will play a vital role in supporting the marketing efforts of the company to promote its services, generate leads, and enhance brand awareness. Your responsibilities will include executing marketing campaigns, conducting market research, and assisting in various marketing activities to achieve the company's marketing objectives.
**Responsibilities**:
- Assist in the development and implementation of marketing strategies and plans to promote the company's services and meet marketing goals.
- Monitor and analyze marketing performance metrics, such as website traffic, engagement, conversion rates, and ROI, and prepare reports to track campaign effectiveness.
- Conduct market research to identify target markets, customer needs, and competitor activities, and use insights to inform marketing strategies and messaging.
- Assist in managing the company's social media accounts, including content creation, posting, engagement, and community management.
- Assist in planning and coordinating participation in industry events, conferences, and trade shows to showcase company offerings and generate leads.
- Collaborate with internal teams, including sales, product development, and customer service, to ensure alignment of marketing activities with business objectives.
- Stay informed about industry trends, emerging technologies, and best practices in marketing to contribute innovative ideas and solutions to the marketing team.
**Qualifications**:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing, preferably in the logistics or transportation industry.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Proficient in digital marketing tools and platforms.
- Ability to work independently and as part of a team.
Pay: ₹8,000.00 - ₹15,000.00 per month
**Benefits**:
- Health insurance
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
- Quarterly bonus
- Yearly bonus
**Education**:
- Bachelor's (preferred)
**Experience**:
- Lead generation: 2 years (preferred)
- Logistics: 2 years (preferred)
- Marketing: 2 years (preferred)
**Language**:
- English (preferred)
- Hindi (preferred)
- Marathi (preferred)
**Location**:
- Pune, Maharashtra (preferred)
Work Location: Remote
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