Google Ads Executive

8 hours ago

Indira Nagar Lucknow Uttar Pradesh, India Fx Retina Full time

Job Title: Google Ads Executive

Location: Lucknow (Work from Office)

Contact Number:+91 7985886831

About Fx Retina:
Fx Retina is a performance digital marketing agency that specializes in helping

businesses grow through advanced marketing solutions, including PPC, SEO, and

SMM. We are looking for a skilled Google Ads Executive (Min. 1 year of agency

experience) to join our dynamic team and drive successful campaigns for our clients.

Key Responsibilities:
Google Ads Campaign Management:

- Create, manage, and optimize Google Ads campaigns with a focus on lead

generation.
- Develop strategies to improve CPL (Cost per Lead) and CPA (Cost per

Acquisition) while driving conversion growth.
- Implement A/B testing for landing pages, and campaign structures to improve

performance.

Conversion Tracking Expertise:

- Set up and manage both basic and dynamic conversion tracking using Google

Ads, Google Tag Manager (GTM), and Google Analytics 4.
- Ensure accurate tracking of KPIs, such as conversions, cost-per-lead, and ROI.

Strategic Planning & Execution:

- Develop customized strategies for clients based on their business goals, industry

trends, and market conditions.
- Continuously monitor campaign performance and adjust strategies to optimize

results.

Tools Proficiency:

- Work proficiently with digital marketing tools such as SEMRush, Ahrefs, GTM,

and Google Ads library.
- Utilize Google Sheets and Excel to manage reporting and present campaign

insights.

Client Communication:

- Maintain strong communication with clients, providing performance reports,

insights, and recommendations.
- Set realistic goals for clients and outline clear roadmaps to achieve them.

Required Qualifications:

- Experience: 1+ years of proven experience managing successful Google Ads

campaigns.
- Strong understanding of lead generation fundamentals and conversion tracking.
- Proficient in English with excellent communication skills.
- Ability to set and manage client expectations while delivering consistent

performance improvements.
- Analytical mindset with a problem-solving approach.

Nice-to-Have:

- Prior experience in a digital marketing agency.
- Experience managing large budgets and scaling Google Ads campaigns.
- Knowledge of Facebook Ads is an added advantage.
- Expertise in Google Sheets and reporting techniques.

Pay: From ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time
- Incentives

Work Location: In person (Lucknow)

Pay: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time
- Paid time off

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Experience**:

- total work: 1 year (required)

Work Location: In person

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