PPC Executive

6 days ago

Hamirpur, India Softtrix Tech Solutions Private Limited Full time

**Position**: PPC Executive
**Location**: Hamirpur, Himachal Pradesh
**Experience**: 1-3 years

**Key Responsibilities**:

- **Campaign Management**: Develop, implement, and optimize PPC campaigns across platforms like Google Ads, Bing Ads, and Facebook Ads.
- **Keyword & Competitor Analysis**: Conduct keyword research and competitor analysis to identify growth opportunities.
- **Ad Optimization**: Optimize ad copies, landing pages, and bid strategies to improve Quality Scores and ROI.
- **Performance Monitoring**: Monitor campaign performance, analyze data, and generate detailed reports for stakeholders.
- **A/B Testing**: Perform A/B testing on ads and landing pages to enhance conversion rates.
- **Budget Management**: Manage campaign budgets and ensure spending aligns with goals.
- **Industry Trends**: Stay updated on the latest trends, tools, and industry best practices in digital advertising.

**Requirements**:

- 1-3 years of experience managing PPC campaigns.
- Proficiency in Google Ads, Bing Ads, and Facebook Ads.
- Strong analytical skills and experience with data analysis tools.
- Excellent communication and collaboration abilities.
- Experience with A/B testing and landing page optimization.
- Ability to manage budgets and optimize for ROI.

Schedule:

- Day shift
- Monday to Friday

Work Location: In person

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