Strategic Marketing Intern

7 days ago


Kolkata West Bengal, India SuperProcure Full time

**Department**: Marketing**

**Location**: Remote**

**Job Summary**:You will take ownership of conducting in-depth research and analysis of industry-specific markets, identifying target personas research, and curating & understanding content.

**Key Responsibilities**:
Conduct research & analysis on the industry-specific market, target personas, and database categories-
- Coordinate with clients & schedule customer feedback sessions-
- Reach out to clients and curate testimonials & customer success stories. Execute promotional campaigns for the same to acquire more leads.-
- Liaise with leaders from prospective companies to schedule meetings for introductions/demos.-
- Ensure that the meetings & customer interactions are successfully conducted by sending reminders & follow-ups.-
- Contribute to creating industry-specific presentations and decks to resonate with the targeted personas, thereby increasing conversions.**Skills & Qualifications**:
- Excellent verbal and written communication abilities-
- Learning mindset and the right attitude that will help you thrive and adapt in a fast-paced, performance-driven environment.**Other Details**- Engagement: 6 - 8 months Internship-
- No. of openings: 1-
- Stipend: 8,000/- per month**About SuperProcure**
- SuperProcure is a next-generation end-to-end TMS platform with multi-enterprise collaboration for shippers. It digitizes and automates all processes across the logistics value chain from vehicle sourcing to freight accounting, ensuring stakeholder collaboration, real-time visibility & transparency. We are determined to make the lives of the logistic teams easier, add value, and help in establishing a fair and beneficial process for businesses. SuperProcure is trusted by a diverse customer base spread across manufacturing & construction industries to boost their customer serviceability with cutting-edge technology solutions.

Indian logistics spent is 14% of GDP, against 7-9% in developed countries. This makes the Indian industries less competitive in the international market and extra spent for domestic consumers. The logistics inefficiency is driven by manual processes spread across multiple stakeholders who work in silos to complete transportation of goods. SuperProcure aims to revolutionize Indian logistics to save 1% of GDP spending and make India globally competitive, enabling collaboration on a single platform, and driving logistics efficiencies.

Our clients include some of the fortune 500 companies such as Tata Chemicals, Havells, KEI, ITC, PepsiCo, Tata Consumers, Dawaat, L&T Constructions, Aditya Birla, MP Birla Corporation, Sun Pharma, many more.

SuperProcure is backed by IndiaMart & IIM Calcutta. It has been recognized for its innovation at the CII Industrial Innovation Awards, was recognized amongst the Top 50 Emerging start-ups in India by NASSCOM, and ranked Asia's top 10 TMS solution providers by the Global Supply Chain Council (GSCC) and ChainTech.

SuperProcure operates in an extremely innovative, entrepreneurial, analytical, and problem-solving work culture. Every team member is fully motivated and committed to the company's vision and believes in getting things done. In our organization, every employee is the CEO of what he/she does; from conception to execution, the work needs to be thought through.

Our people are the core of our organization, and we believe in empowering them and making them a part of the daily decision-making, which impacts the business and shapes the company's overall strategy. They are constantly provided with resources, mentorship, and support from our highly energetic teams and leadership. SuperProcure is extremely inclusive and believes in collective success.

Looking for a bland, routine 9-6 job? PLEASE DO NOT APPLY. Looking for a job where you wake up and add significant value to a $180 Billion logistics industry every day? DO APPLY.

**Team**: SuperProcure's success is fueled by our diverse & talented team of 150+ members, 50%+ of whom are women. Together, we collaborate with a shared passion for innovation and excellence. From visionary leaders & meticulous engineers to creative designers & customer support specialists, each plays a crucial role in our growth. We build lasting relationships, understand unique needs, and exceed expectations by delivering cutting-edge tailored solutions.

**Culture**: All challenges and fun associated with start-ups. Competitive salary, responsibilities, flat hierarchy, daily challenges, long working hours, delivery pressure, and a fun workplace.



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