Marketing Excecutive

2 weeks ago

Nashik Maharashtra, India S.K. TRANSLINES PVT LTD Full time

As a **Marketing Executive in the logistics industry, **you will be responsible for supporting the marketing department in executing marketing strategies and campaigns to promote the company's services and enhance its market presence. Your role will involve a mix of content creation, campaign management, market research, and collaboration with internal and external stakeholders.

**Responsibilities**:

- **Social Media Management**: Manage the company's social media profiles, including content scheduling, posting, and community engagement. Monitor social media channels for customer inquiries, comments, and trends, responding promptly and professionally.
- **Market Research**: Conduct market research to identify industry trends, customer needs, and competitive landscape. Analyze market data and provide insights to support marketing strategies and business decisions.
- **Lead Generation**: Assist in developing and implementing lead generation strategies to attract potential clients and drive sales. Track and manage leads through the sales funnel, coordinating with the sales team to ensure effective follow-up.
- **Event Coordination**: Assist in planning and organizing company events, trade shows, conferences, and webinars. Coordinate logistics, promotional materials, and follow-up activities for events.
- **SEO and SEM**: Support search engine optimization (SEO) and search engine marketing (SEM) efforts to improve online visibility and website traffic. Conduct keyword research, optimize website content, and monitor performance metrics.
- **Analytics and Reporting**:

- Prepare regular reports and presentations for management to highlight marketing activities and results.
- **Brand Management**: Ensure consistency in brand messaging and visual identity across all marketing channels and materials. Support brand development initiatives and maintain brand guidelines.
- **Collaboration**: Work closely with other departments, including sales, operations, and customer service, to ensure alignment and support for marketing initiatives. Collaborate with external vendors, partners, and industry associations to enhance marketing efforts.

Pay: ₹8,000.00 - ₹15,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Quarterly bonus
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 1 year (preferred)
- total work: 1 year (preferred)

**Language**:

- English (preferred)
- Hindi (preferred)
- Marathi (preferred)

**Location**:

- Nashik, Maharashtra (preferred)

Work Location: In person

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