
Creative
2 weeks ago
About WinZO Games
WinZO is India’s largest social gaming platform aiming at building an astronomical tech strong gaming
ecosystem in India. WinZO in a short span of time has emerged as the leanest Series C funded gaming startup in the Indian startup ecosystem. WinZO has so far raised over $90MM and handles more than 2.5+ Bn microtransactions monthly, a number which is fast growing. WinZO with a data driven DNA is working towards becoming the one-stop-shop for online gaming users spread across every household in Bharat. With a vision of becoming a household name for Bharat, catering to their entertainment needs through interactive engagements, Paavan Nanda (co-Founder, WinZO, Zostel & ZO Rooms) and Saumya Singh Rathore (co-Founder, WinZO, Ex-Chief of Staff & Growth
- ZO Rooms, Zostel, Ex-Times Group), are aggressively building the platform to not just capture market opportunities but also explore and maximise potential of social interactions as consumption drivers. Both Nanda and Rathore are putting together WinZO piece by piece using tech and data to create a transparent and unique gaming experience for its users.
WinZO, which hosts 100+ games in 12+ languages, has 80% users consuming the app in vernacular languages. WinZO has always yearned to mentor, guide and onboard games to be culturally relevant for Bharat. It also provides opportunities for housewives to translate and earn which empowers them economically. A 120+ members strong team with stellar professionals coming from global tech giants and companies such as Google, Amazon, Flipkart, McKinsey, Bain, BCG etc., WinZO is funded and backed by global gaming and entertainment investment funds such as Griffin Gaming Partners, Maker’s Fund, Courtside Ventures, Pags Group and Kalaari.
WinZO is continually working towards revolutionising the gaming ecosystem by creating a complete
entertainment package through a slew of interactive features. Speaking of the larger picture the platform is driving unique initiatives that are constantly attempting to nurture and groom developers.
WinZO Values:
Integrity, Excellence Perseverance, Data Orientation, Agility
About the Role:
What you will do:
- Work in collaboration with Design, Marketing, Business teams and copywriters to develop design concepts, gather information, discuss alternatives, gain approval and review design specifications. You will be equally responsible for execution and design team management
- Understand and implement strategy to develop creative concepts. This also includes building brand
- Newspaper Ads, ATL
- Marketing columns for Facebook and other digital platforms (including both video and stills)
- Performance Ads
- Social media presence
- Merchandising
- Video assets for Superstar, TV and Digital platforms
- Conceptualize and design copy for In-App and other Creative platforms
- Understand and respond to performance data (metric tests, usability studies), and steer the direction
of future creative designs
- Create concepts, sketches, graphics, motion assets, and high-fidelity execution in support of onsite,
digital, print, TV, radio and out of home campaigns
- Understand usability and design principles that help drive successful branding and marketing
campaigns
- Oversee and facilitate the production of TVCs in close collaboration with creative agencies and
production houses
- Create new style conventions that unify the brand with a solid creative vision across all mediums and
create higher brand resonance
What you should have:
- Bachelor's degree in Fine Arts/Visual Design/Visual Communication/Graphic Design related creative
studies is preferred
- 5+ years of equivalent and proven work experience in Graphics, Motion and ATL designing
- High proficiency in design principles like typography, composition, scale, colour theory and advanced
knowledge of how those principles work together
- Proven understanding and skills in creative storytelling, art direction, user experience, motion, and
designing marketing campaigns
- An Ambitious Strategist and Analytical Thinker - Deep experience and proven achievement in digital
and cross-channel campaign work, conceptualization and implementation of performance ads and
collaboration with merchandisers for employer branding
- An Excellent Communicator
- A clear, approachable, and friendly communication style, both written &
verbal, and ability to negotiate and influence credibly at all levels of the organization
- A Pragmatist - Ability to distinguish between the important and urgent, and know-how to
appropriately tackle each challenge
- A Collaborator
- Who builds trusted relationships with all stakeholders by providing deep market
insights and helping them see around corners. Prior experience in leading teams and getting work
done within desirable timelines is preferred
- An Operator
- You enjoy breaking big problems into ambitious project plans with clear milestones and
success metrics. You can take a great idea, imagine it at
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