Marketing Executive

17 hours ago


Kolkata West Bengal, India TechAnatix Full time

About TechAnatix LLP

Role Overview
We are seeking a proactive and results‑oriented Marketing Executive to support our growing marketing team. This role will focus on generating high‑quality leads, executing digital campaigns, and optimizing our online presence across multiple channels.

Key Responsibilities
- Lead Generation
- Plan and execute organic and paid lead‑generation campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
- Monitor, analyze and optimize campaign performance to maximize ROI.
- SEO & Content
- Conduct keyword research, on‑page and off‑page SEO to improve organic search rankings.
- Social Media Marketing
- Manage and grow company profiles on LinkedIn, Facebook, Instagram, Twitter, etc.
- Create content calendars, design briefs, and interact with followers to build community engagement.
- Track open rates, click‑through rates and conversion metrics; implement A/B tests.
- Reporting & Analysis
- Generate weekly/monthly reports detailing KPIs (leads, website traffic, campaign performance).
- Use analytics tools (Google Analytics, Facebook Insights, etc.) to identify growth opportunities.

Qualifications & Skills
- Minimum 3 years of hands‑on experience in digital marketing or related role.
- Proven track record of organic and paid lead generation.
- Strong understanding of SEO best practices and experience with SEO tools (e.g., Ahrefs, SEMrush).
- Excellent copywriting skills and an eye for detail.
- Proficient with social media platforms and scheduling tools (e.g., Hootsuite, Buffer).
- Outstanding English communication skills, both written and verbal.
- Ability to multitask, prioritize, and meet deadlines in a fast‑paced environment.

What We Offer
- Competitive salary and performance‑based incentives.
- Professional development opportunities and exposure to diverse projects.
- Flexible work arrangements and collaborative team culture.

How to Apply
Application - Marketing Executive

Applications without all the required details will not be considered. We look forward to hearing from you

Pay: ₹15,000.00 - ₹20,000.00 per month

**Benefits**:

- Paid time off

Schedule:

- Day shift

**Language**:

- English (required)

Work Location: Remote



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