
Digital Marketing
3 days ago
Job Title: Digital Marketing Executive
Salary: ₹15,000 per month
Location: Trichy
Job Summary:
We are seeking a results-driven and creative Digital Marketing Executive to join our HR/Recruitment consultancy team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies that promote our services and enhance our online presence. This role requires hands-on experience with digital tools, SEO/SEM, content creation, and performance tracking.
Key Responsibilities:
Plan and execute all digital marketing campaigns including SEO/SEM, email marketing, social media, and display advertising
Manage and optimize company profiles on platforms like Google Business, LinkedIn, Facebook, and Instagram
Create and schedule engaging content (text, image, video) for social media and website
Monitor website traffic and user engagement using Google Analytics and other tracking tools
Perform keyword research and implement on-page and off-page SEO techniques
Collaborate with the design and content teams to produce high-quality marketing materials
Run paid campaigns on Google Ads, Facebook, Instagram, etc., and manage budgets
Generate leads through landing pages, forms, and campaign funnels
Analyze campaign performance and generate reports with insights and recommendations
Keep up to date with the latest trends and technologies in digital marketing
Essential Qualifications:
Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field
1–3 years of hands-on experience in digital marketing roles
Certification in Digital Marketing (preferred but not mandatory)
Key Skills Required:
Proficiency in tools like Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools (, SEMrush, Ahrefs, Ubersuggest)
Knowledge of SEO/SEM, keyword research, and web traffic metrics
Strong understanding of major social media platforms and their algorithms
Familiarity with WordPress, Canva, and basic HTML is a plus
Good communication skills in English and Tamil
Creative mindset and analytical thinking
Ability to work independently and meet deadlines
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