Digital marketing – qa

20 hours ago

Delhi, India Atidiv Full time

Role: Sr. Manager – QA & AnalyticsPurpose of the RoleTo lead theQAandAnalyticsfunctions supporting multiple digital marketing teams (Ad Ops, Programmatic, Search & Social). The person will ensure delivery quality, data accuracy, and actionable insights through strong team management and process excellence.Team ScopeQA Team:Reviews and audits tasks delivered by Ad Ops, Programmatic, and Search/Social teams. Drive quality and ensure no errors in client deliveryAnalytics Team:Collaborate with Atidiv’s central Analytics team to build dashboards, own and deliver all client and internal team reports, conduct ad-hoc data analysis to generate insights.Core ResponsibilitiesOwn the quality metric across all accounts to ensure error free deliveryBuild and manage QA frameworks and review processes across functions.Ensure adherence to SOPs and track error trends for performance improvement.Lead analytics projects – dashboard creation, data accuracy, and insights generation.Partner with operations leadership to translate data into performance actions.Manage and mentor 10–15 member teams (QA + Analytics combined).Drive automation and standardization of reporting where possible.Ideal Candidate Profile7–10 years total experience, with at least 3+ years inteam leadership.Background indigital marketing operations / outsourcing setup.Deep understanding ofAd Ops, Programmatic, Search, and Socialworkflows.Strong analytical skills – experience withLooker Studio, Power BI, or Tableauwould be a plusHands-on with QA frameworks and error analysis.Excellent communication and stakeholder management skills.Bonus / Nice-to-HaveExperience with process automation tools (Zapier, Make, or VBA).Exposure to offshore delivery and global client engagement.Proven track record of improving team efficiency and accuracy.

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