Deputy Manager Digital Transformation

4 days ago

Kanpur, India Ally-eXecutive HR Full time

Helping our client who are a Multi-Business Corporation and one of the leading Fast Moving Consumer Goods (FMCG) conglomerate with strong Indian and International presence. The Group’s portfolio is extensive and diverse with presence in Mouth Freshener, Food and Beverage, Confectionery, Hospitality, Agri, Luxury Retail, Tobacco businesses and also other investments.Role: Sr Executive/ Deputy ManagerEXPERIENCE: 4-7 yearsQUALIFICATION: Professional Course, MBA in Marketing/ Data AnalyticsModel - 5 days plus 1st & 3rd Saturday working (NO HYBRID/ Remote)Digital TransformationDrive digital transformation initiatives within the Marketing Department to enhance operational efficiency and effectiveness.Stay updated with the latest technological advancements in Marketing & Brand Management and recommend solutions to strengthen marketing strategies.Process TransformationLead process transformation efforts by identifying gaps and implementing improvements across marketing functions.Evaluate and enhance existing marketing workflows, SOPs, and policies to support continuous improvement and operational excellence.Audit & CompliancesConduct comprehensive audits of marketing processes, systems, and policies across multiple verticals to ensure compliance, alignment, and optimization.Recommend corrective actions and improvements based on audit findings.System & GovernanceOversee the implementation, updates, and maintenance of marketing systems, SOPs, and industry best practicesProcess Excellence InitiativesDrive process excellence programs to improve departmental performance , efficiency and scalabilityCollaborate with cross-functional teams to ensure smooth execution of key marketing processes and improvement projects.Skills required - Process Improvement, Automation, SOP Management, Marketing Tech, Workflow Design, Marketing Analytics

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