Assistant Marketing Manager

2 months ago

Delhi, India Wellbeing Nutrition Full time

Job Title: Assistant Marketing Manager Location: Gurgaon Experience Required: 2-3 years About Us: Wellbeing Nutrition is revolutionising the nutraceutical industry by providing high-quality, science-backed supplements and wellness products directly to consumers. Our mission is to empower individuals to take control of their health and well-being through education, transparency, and access to premium nutritional products. Responsibilities: ⁠ ⁠Looking for a dynamic individual having experience of managing ads on marketplaces like Amazon, Flipkart ⁠Should be able to independently work on creation of PLA/PCA campaigns ⁠Should be able to prepare, discuss and plan monthly DSP and on platform campaigns(not mandatory)⁠Should be well versed with the campaign configuration, bid optimization, and campaign analysis Should be able to prepare business reports at Weekly, Monthly and yearly levels ⁠Should be well versed with the lower funnel metrics Should have at least an intermediate experience in Excel. ⁠Knowledge of Brand Insights is a plus Previous experience of association with a HPC brand is a plus plus but not mandatory. Qualifications: Education : Bachelor’s degree in Marketing, Business Administration, or a related field. Experience : 2-3 years of relevant experience in digital marketing, specifically in managing ads on marketplaces like Amazon and Flipkart. Technical Skills : Proficient in creating and managing PLA (Product Listing Ads) and PCA (Product Campaign Ads) campaigns. Strong understanding of campaign configuration, bid optimization, and performance analysis. Intermediate to advanced proficiency in Excel for data analysis and reporting. Familiarity with DSP (Demand-Side Platform) campaigns is a plus. Analytical Skills : Ability to analyse campaign performance metrics and prepare detailed business reports on a weekly, monthly, and yearly basis. Communication : Excellent verbal and written communication skills to effectively collaborate with cross-functional teams. Knowledge of Brand Insights : Understanding brand insights and market trends is a plus. Industry Experience : Previous experience in the health and personal care (HPC) sector is preferred but not mandatory. Personal Traits : Highly organized, detail-oriented, and able to work independently in a fast-paced environment.

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