Digital marketing specialist
1 day ago
Durapid Technologies provides cutting-edge IT solutions for enterprises worldwide. Specializing in digital transformation, our experts help businesses enhance existing systems through technology integration. With ten years of experience, we excel in custom software development, mobile application development, cloud migration, and more. We have successfully driven growth for clients in diverse sectors, including healthcare, finance, and e Commerce. Transparency, accountability, and timely delivery are the hallmarks of our project execution.
Role Description
Develop and execute on-page and off-page SEO strategies to improve organic rankings and drive traffic. Perform keyword research to identify high-performing and relevant keywords for targeting.
Optimize website content, meta tags, and structure for search engines.
Monitor and fix technical SEO issues like crawl errors, site speed, and mobile usability.
Collaborate with the content team to create SEO-friendly blog posts, landing pages, and website content. Ensure all content aligns with target keywords and user intent.
Use tools like Google Analytics, Google Search Console, and SEMrush to track and analyze website performance. Prepare regular reports on traffic, rankings, and other SEO metrics, along with recommendations for I improvement.
Conduct detailed competitor analysis to identify opportunities and gaps in the market.
Stay updated on SEO trends and algorithm changes to maintain a competitive edge.
Qualifications
Bachelor’s degree in Marketing, IT, or a related field.
Certification in SEO or Digital Marketing (preferred).
2-4 years of hands-on experience in SEO, with proven results in improving rankings and traffic
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