Content & Social Media Manager

Manager - Content & Social Media Location - India, Remote Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governments around the world. It does this by collaborating with more than 80 top-tier universities across the United States, Europe, Latin America, Southeast Asia, India and China. Emeritus’ online programs help individuals learn new skills and transform their lives, companies and organizations. Its unique model of state-of-the-art technology, curriculum innovation, and hands-on instruction from senior faculty, mentors and coaches has educated more than 250,000 individuals across 80+ countries. Founded in 2015, Emeritus, part of Eruditus Group, has more than 2,000 employees globally and offices in Mumbai, New Delhi, Shanghai, Singapore, Palo Alto, Mexico City, New York, Boston, London, and Dubai. Following its $650 million Series E funding round in August 2021, the Company is valued at $3.2 billion, and is backed by Accel, SoftBank Vision Fund 2, the Chan Zuckerberg Initiative, Leeds Illuminate, Prosus Ventures, Sequoia Capital India, and Bertelsmann. About the Role - We are seeking a creative and detail-oriented Content & Social Media Specialist with 5–7 years of experience in short-form and long-form content. The role requires a balance of strong storytelling, platform-specific expertise, and the ability to use content tools and data insights to drive engagement, visibility, and growth with an organic-first approach. This is a remote-first role , so the ability to work independently, manage priorities, and collaborate effectively in a virtual setup is essential. Key Responsibilities: Content Creation and Management Create, manage, and publish engaging short-form and organic long-form content for social platforms (LinkedIn, Instagram, Twitter, YouTube, etc.). Develop high-quality, SEO-friendly long-form content such as blogs, website copy, and thought leadership articles. Repurpose content into multiple formats (social posts, infographics, newsletters, case studies). Social Media & Publishing Manage publishing calendars across key social channels. Monitor trends and adapt content to maximize reach and engagement. Upload and manage website/blog content on WordPress or other CMS platforms. Data & Optimization Use Google Search Console, Keyword Planner, and other SEO tools to track performance and identify content opportunities. Apply keyword research and on-page SEO practices for improved visibility. Review performance metrics and use data to refine content strategies. Collaboration Work with design, SEO, and campaign teams to deliver integrated marketing content. Support editorial calendar planning and ensure timely delivery. Conduct competitor/industry research to keep content relevant and fresh. Skills & Qualifications: 5–7 years of experience in content writing and social media management. Strong writing, editing, and storytelling skills for both short- and long-form formats. Proven experience with WordPress or similar CMS. Ability to read and interpret basic data insights to improve content performance. Familiarity with social media management tools (Buffer, Hootsuite, Later, etc.). Ability to manage multiple projects and deadlines while maintaining quality. Creative mindset with attention to detail and brand tone consistency. Ability to leverage AI tools to improve efficiency Nice-to-Have Skills Hands-on experience with Canva or working alongside design teams. Understanding of AI-driven content tools. Knowledge of reporting frameworks and content marketing KPIs. Comfort with SEO and content performance tools (Search Console, Keyword Planner, analytics dashboards). What We Offer Opportunity to shape content and brand presence for a fast-growing brand. Exposure to end-to-end organic marketing — from ideation to analytics. A collaborative team environment with space for creativity and experimentation. Emeritus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws