Senior Marketing Executive

2 weeks ago


Noida, Uttar Pradesh, India RateGain Full time
About RateGain RateGain Travel Technologies Limited is a global provider of AI-powered SaaS solutions for travel and hospitality that works with 3,200+ customers and 700+ partners in 100+ countries helping them accelerate revenue generation through acquisition, retention, and wallet share expansion.

RateGain today is one of the world's largest processors of electronic transactions, price points, and travel intent data helping revenue management, distribution and marketing teams across hotels, airlines, meta-search companies, package providers, car rentals, travel management companies, cruises and ferries drive better outcomes for their business.

Founded in 2004 and headquartered in India, today RateGain works with 26 of the Top 30 Hotel Chains, 25 of the Top 30 Online Travel Agents, 4 of the Top 5 Airlines, and all the top car rentals, including 16 Global Fortune 500 companies in unlocking new revenue every day.

To build a world-class global marketing function that drives predictable pipeline growth, strengthens the brand's position as a category leader, and fuels expansion across enterprise and mid-market segments worldwide-delivering measurable ROI and supporting the company's next inflection point.

Deliver 3–5x YoY growth in marketing-sourced pipeline through integrated campaigns and ABM

Improve MQL → SQL conversion rates by 25% via lead scoring, nurturing, and tighter sales alignment.

•Global Brand Positioning

• Reposition the company as a thought leader in the target category through strategic content,

Drive a 3x increase in brand mentions, media hits, and analyst visibility across key markets.

• Launch a refreshed global brand narrative and visual identity aligned with business growth priorities.

Product Marketing Maturity

• travel/hospitality tech market.

• Equip sales with localized enablement toolkits (battle cards, pitch decks, objection handling) across 3 priority geographies.

• Team Building & Structure

• Build and retain a high-performing team across demand gen, product marketing, content, brand,

Establish a hybrid global team structure that scales with international expansion.

Integrate closely with Sales, Product, and Customer Success to drive a unified GTM strategy aligned with market and customer needs.

• Marketing Tech Stack Optimization

• Consolidate data across MAP, CRM, and CDP platforms to enable personalized, scalable, and

compliant marketing execution

40% of total qualified pipeline influenced or sourced by marketing

•Timely rollout of enablement assets (battle cards, pitch decks, competitor briefs) for new products or key geographies

•Reduce cost by 20% while increasing automation, lead attribution accuracy, and campaign velocity.

3–5x YoY Growth in Marketing-Sourced Pipeline

•Achieve 3x increase in brand awareness metrics (media hits, analyst mentions, SOV) in target markets

•Launch competitive messaging framework and enablement assets across 3 core regions and product lines

•Strategic Thinking – Can design and execute global marketing strategy aligned with business growth and category creation.

•B2B SaaS Expertise – Deep understanding of subscription/SaaS metrics, sales cycles (esp. complex deals), and funnel performance.

•Demand Gen Mastery – Hands-on experience scaling demand gen programs (ABM, performance, lifecycle) with measurable results.

•Brand Storytelling – Exceptional at articulating brand narrative across global regions while localizing as needed.

•Product Marketing Depth – Strong capability in crafting positioning, personas, competitive intelligence, and sales enablement.

•Global Mindset – Experience leading multicultural teams, entering new markets, and managing localization strategies.

•Data-Driven Decision Making – Uses KPIs and marketing analytics to prioritize, justify spend, and course-correct.

Education & Work Experience:

•MBA in Marketing, Strategy, or a related field from a Tier-1 business school

•Bachelor's degree in Business, Engineering, or related discipline required.

•15+ years of progressive marketing leadership experience, including 5–7 years in a leadership marketing role.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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