Retention Manager
1 week ago
Job Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and successful throughout their journey. Hands-on experience with MoEngage or similar platforms for lifecycle campaigns, user journey automation, and analytics is essential. Key Responsibilities: 1. Team Leadership & Management • Lead and mentor a team of retention specialists/executives to deliver on student engagement and retention goals. • Establish team KPIs, monitor performance, and ensure accountability across campaigns. • Provide training, coaching, and guidance to ensure continuous skill development within the team. 2. Lifecycle Campaign Strategy & Execution • Design, execute, and optimize retention campaigns focused on improving student engagement, course completion rates, subscription renewals, and reactivation. • Manage personalized multi-channel campaigns via push notifications, in-app messages, email, and WhatsApp using MoEngage. • Develop automated learner journeys and workflows using MoEngage Flows and Smart Triggers based on behavioral and academic engagement data. 3. Cross-Functional Collaboration • Collaborate with Digital Marketing, Content, and Academic Success teams to align communication strategies with learning milestones, curriculum needs, and platform updates. • Partner with Brand and Creative teams to ensure messaging is motivational, consistent, and aligned with learner success. 4. Content Personalization & Engagement • Build segmented communication strategies for different learner profiles (new users, drop-offs, high performers, inactive students). • Create engagement through nudges, reminders, milestone celebrations, motivational content, and performance-based insights. 5. Performance Analytics & ROI Tracking • Define and monitor key retention KPIs such as active learners, lesson engagement, course completions, subscription renewals, D7/D30 retention, and cohort health. • Use MoEngage Analytics, Google Firebase, and internal dashboards to measure campaign effectiveness and generate actionable insights. • Recommend data-driven improvements to maximize learner engagement and platform stickiness. 6. Platform Mastery • Demonstrate deep expertise in MoEngage, including segmentation, real-time triggers, campaign orchestration, and predictive analytics. • Maintain a “test and learn” approach through A/B and multivariate testing to optimize communication effectiveness. • Familiarity with other engagement platforms such as WebEngage, CleverTap, or Braze is an added advantage. Qualifications: • Bachelor’s degree in Marketing, Business, Education, or a related field (Master’s preferred). • 5–10 years of experience in retention, lifecycle, or CRM marketing, preferably within EdTech. • Proven success in managing and scaling user retention campaigns with measurable business impact. • Strong track record of leading teams and achieving retention KPIs. • Hands-on expertise in MoEngage (workflow automation, segmentation, analytics). • Excellent analytical and problem-solving skills with the ability to translate learner data into actionable strategies. • Strong communication, leadership, and stakeholder management skills.
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Retention manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention manager
1 week ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention ManagerJob Description:We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention manager
6 days ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention ManagerJob Description:We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention Manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention ManagerJob Description:We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention Manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention Manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention Manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention Manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Urgent! Retention Manager
2 weeks ago
Kozhikode, India XYLEM LEARNING Full timeJob Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners stay motivated and...
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Retention Manager
2 weeks ago
Kozhikode / Calicut, Kozhikode, India XYLEM LEARNING Full timeJob Description Job Title: Retention Manager Job Description: We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem. This role involves managing a team, building strong retention strategies, and ensuring learners...
