Data Analyst Intern

2 days ago

Delhi, India TalentGum Full time

Data Analyst Intern – Performance MarketingCompany:TalentGumTeam:Performance Marketing & GrowthType:Internship (3 months)Mode:RemoteStipend:₹8,000 – ₹15,000 / month (based on skill level)About TalentGumTalentGum is an ed-tech platform offeringlive online extracurricular classes(music, dance,chess, public speaking, dance, etc.) for children aged5–14 years . We work with parents acrossIndia and NRIs globally, helping children build confidence beyond academics.Role OverviewWe’re looking for aData Analyst Intern – Performance Marketingwho will work closely with thepaid ads and growth team . This role focuses ontracking, analyzing, and optimizingmarketing performanceacross platforms like Meta, Google, and landing pages to improveROAS, CAC, and conversions .Key Responsibilities• Analyzepaid marketing dataacross Meta Ads, Google Ads, and other platforms• Track end-to-endfunnel metrics(Leads → Trials → Enrollments → Revenue)• Build and maintainperformance dashboards(Excel / Google Sheets / Looker Studio /Power BI)• MonitorCAC, ROAS, CPL, conversion rates , and cohort performance• Identify winning creatives, audiences, and funnels using data• SupportA/B testingfor ads, landing pages, and offers• Createdaily/weekly performance reportswith clear insights and action points• Flag anomalies and performance drops earlyRequired Skills• StrongExcel / Google Sheetsskills (Pivot Tables, Lookups, formulas)• BasicSQLfor data extraction and analysis• High comfort withnumbers, ratios, and trends• Ability to connectmarketing data → business outcomes• Strong attention to detail and consistency in reportingGood to Have• Familiarity withMeta Ads Manager / Google Ads• BasicSQLfor data extraction and analysis• Experience withLooker Studio / Power BI / Tableau• Basic Python (Pandas) for data cleaning• Understanding ofperformance marketing metrics(CTR, CPC, CPL, CAC, ROAS)• Experience working with funnels or attribution dataWho Should Apply• Final-year students or recent graduates• Background in Engineering, Math, Economics, Statistics, Business, or Analytics• Candidates withhands-on marketing or analytics projectspreferredWhat You’ll Gain• Real exposure tohigh-spend performance marketing systems• Learn how data drivesscaling decisions• Work closely withgrowth and leadership teams• Certificate of Internship.

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