Social Media Marketing Manager

1 day ago


Bangalore, India Zolo Full time

About Zolo Zolo is India’s largest co-living and managed accommodation platform, present across multiple cities with verticals like Co-living, Hostels, Student Housing, and Vacations. At Zolo, our community thrives on connection and creativity — and social media is at the heart of that story. What You’ll Do Own and lead Zolo’s social media strategy across platforms (Instagram, YouTube, LinkedIn, Build and scale Zolo’s online brand voice through content, campaigns, and storytelling. Plan and execute content calendars, trending campaigns, and engagement activities. Collaborate with design, video, and community teams to ensure consistent brand identity. Track analytics, boost performance through paid campaigns, and optimize content strategy. Stay on top of trends, memes, and youth culture to keep Zolo’s digital presence fresh and engaging. What We’re Looking For Education: Bachelor’s degree in Mass Communication, Marketing, Journalism, or related fields. MBA/PG in Marketing/Communications preferred but not mandatory. Skills & Experience: 3–6 years of experience managing social media for youth-first, lifestyle, or digital-first brands. Proven ability to grow and manage large social handles (Instagram, YouTube, LinkedIn). Strong copywriting, scripting, and creative storytelling skills. Working knowledge of paid ads, campaign optimization, and analytics. Team leadership experience with designers, video editors, or content interns. Traits: Creative thinker with a pulse on youth and Gen Z trends. Data-driven mindset with strong ownership and accountability. Excellent communication and presentation skills. Collaborative, organized, and proactive in execution. Why Join Us? End-to-end ownership of a central brand voice with real creative freedom. Work closely with leadership and community teams to shape Zolo’s brand identity. Fast-track career growth toward Head of Social Media / Digital Marketing Lead roles. Be part of a brand that speaks directly to India’s youth and student ecosystem.


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