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Search engine optimization specialist

2 months ago

Mumbai, India Dhani Stocks Limited Full time

Dear Candidate, Join our Marketing team in Dhani Group for SEO profile. Key Responsibilities: ● Develop, implement, and manage comprehensive SEO strategies to improve organic search performance and achieve business objectives. ● Perform keyword research and analysis to identify high-potential keywords and opportunities for content optimization. ● Optimize website content, including meta tags, headings, URLs, images, and internal linking structure, to enhance search engine visibility. ● Conduct on-page and off-page SEO audits to identify areas for improvement and ensure best practices are followed. ● Monitor and analyze website performance using SEO tools and analytics platforms, providing regular reports and actionable insights. ● Collaborate with the content team to create SEO-friendly content that drives organic traffic and engagement. ● Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices. ● Work with the technical team to ensure website speed, mobile responsiveness, and overall technical SEO health. ● Develop and execute link-building strategies to increase domain authority and referral traffic. ● Monitor and manage local SEO efforts, including Google My Business optimization. ● Analyze competitors' SEO strategies and identify opportunities for improvement and differentiation. Qualifications: ● Bachelor's degree in Marketing, Communications, Information Technology, or a related field. ● Proven experience as an SEO Specialist or similar role, with a strong track record of improving search engine rankings and driving organic traffic. ● In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices. ● Proficiency with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc. ● Experience with website analytics, tracking, and reporting tools. ● Strong understanding of HTML, CSS, and website administration. ● Excellent analytical, problem-solving, and communication skills. ● Ability to work independently and collaboratively in a fast-paced environment. ● Up-to-date with the latest trends and best practices in SEO and digital marketing. Preferred Qualifications: ● Experience in the finance or fintech industry. ● Knowledge of content management systems (CMS) such as Word Press. ● Familiarity with pay-per-click (PPC) advertising and social media marketing. ● Certification in Google Analytics or other relevant SEO certifications. Immediate joiners is preferable. #immediate joiner#SEO