Brand Manager-Foot wear-Chennai

1 week ago

Chennai, India The Banyan HR Consults Chennai Full time

Job tittle :Brand Manager(You one)Location : chennaiSalary : Upto 18LPAJob Purpose:Responsible for shaping and driving the brand identity, strategy, and market presence of You Onein the sports performance (footwear & apparel) category. This role demands a balance of strategyand execution, building integrated campaigns, driving consumer engagement, and ensuring brandrelevance across retail, digital, and on-ground activationsKey Responsibilities & Accountability:• Develop and execute brand strategy, positioning, and value proposition aligned withcompany vision.• Plan and run integrated marketing campaigns (ATL, BTL, digital, influencers, PR, on-ground).• Manage content calendars and create “always-on” consumer engagement moments.• Conduct market and consumer research; track brand health metrics and identify insights.• Partner with digital/performance teams to ensure effective campaigns and userexperiences.• Drive retail and on-ground activations including in-store visibility, campus, and sportsevents.• Create sales enablement tools: lookbooks, launch kits, VM guidelines, and trainingdecks.• Maintain e-commerce/marketplace brand presence (basic hygiene, listings, availability).• Manage brand budgets, track ROI, and ensure efficient use of spends.• Lead agency and partner relationships, ensuring on-time, on-budget, and high-qualityoutputs.Functional Competencies:• Brand Strategy & Positioning• Integrated Campaign Management• Retail & On-Ground Activation• Digital & Performance Marketing Alignment• Consumer & Market InsightsJob Specification:• Experience: 5–7+ years in brand management/marketing (sports, athleisure, or lifestylecategory experience is a plus).• Education: Graduate/MBA in Marketing, Brand Management, or related field.• Background: Strong track record of developing and executing brand strategies, runninglarge-scale integrated campaigns, working with agencies/creators, and managing brandbudgets (₹3–5 Cr+ preferred). Hands-on exposure to retail, on-ground activations, and digitalmarketing is essential.

  • Brand Manager-Foot wear-Chennai

    1 week ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager(You one)Location : chennaiSalary : Upto 18LPAJob Purpose:Responsible for shaping and driving the brand identity, strategy, and market presence of You Onein the sports performance (footwear & apparel) category. This role demands a balance of strategyand execution, building integrated campaigns, driving consumer engagement, and...

  • Brand Manager-Foot wear-Chennai

    1 week ago

    chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager[You one]Location : chennaiSalary : Upto 18LPAJob Purpose:Responsible for shaping and driving the brand identity, strategy, and market presence of You Onein the sports performance (footwear & apparel) category. This role demands a balance of strategyand execution, building integrated campaigns, driving consumer engagement, and...

  • Brand Manager-Foot wear-Chennai

    1 week ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager[You one]Location : chennaiSalary : Upto 18LPAJob Purpose:Responsible for shaping and driving the brand identity, strategy, and market presence of You Onein the sports performance (footwear & apparel) category. This role demands a balance of strategyand execution, building integrated campaigns, driving consumer engagement, and...

  • Brand Manager-Foot wear-Chennai

    1 week ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager[You one]Location : chennaiSalary : Upto 18LPAJob Purpose:Responsible for shaping and driving the brand identity, strategy, and market presence of You Onein the sports performance (footwear & apparel) category. This role demands a balance of strategyand execution, building integrated campaigns, driving consumer engagement, and...

  • Brand Manager-Foot wear-Chennai

    1 week ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager[You one]Location : chennaiSalary : Upto 18LPAJob Purpose:Responsible for shaping and driving the brand identity, strategy, and market presence of You Onein the sports performance (footwear & apparel) category. This role demands a balance of strategyand execution, building integrated campaigns, driving consumer engagement, and...

  • Brand Manager-Foot wear-Chennai

    1 week ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager(You one) Location : chennai Salary : Upto 18LPA Job Purpose: Responsible for shaping and driving the brand identity, strategy, and market presence of You One in the sports performance (footwear & apparel) category. This role demands a balance of strategy and execution, building integrated campaigns, driving consumer...

  • Brand Manager-Foot wear-Chennai

    6 days ago

    chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager[You one] Location : chennai Salary : Upto 18LPA Job Purpose: Responsible for shaping and driving the brand identity, strategy, and market presence of You One in the sports performance (footwear & apparel) category. This role demands a balance of strategy and execution, building integrated campaigns, driving consumer...

  • Brand Manager-Foot wear-Chennai

    4 days ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager(You one) Location : chennai Salary : Upto 18LPA Job Purpose: Responsible for shaping and driving the brand identity, strategy, and market presence of You One in the sports performance (footwear & apparel) category. This role demands a balance of strategy and execution, building integrated campaigns, driving consumer engagement, and...

  • [Apply in 3 Minutes] Brand Manager-Foot wear-Chennai

    1 week ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager[You one] Location : chennai Salary : Upto 18LPA Job Purpose: Responsible for shaping and driving the brand identity, strategy, and market presence of You One in the sports performance (footwear & apparel) category. This role demands a balance of strategy and execution, building integrated campaigns, driving consumer...

  • Brand Manager-Sports-Chennai

    2 weeks ago

    Chennai, India The Banyan HR Consults Chennai Full time

    Job tittle :Brand Manager(You one) Location : chennai Salary : Upto 18LPA Job Purpose: Responsible for shaping and driving the brand identity, strategy, and market presence of You One in the sports performance (footwear & apparel) category. This role demands a balance of strategy and execution, building integrated campaigns, driving consumer engagement, and...