Brand manager

1 month ago


Bangalore, India Rupicard Full time

We seek a dynamic and creative Brand Manager with hands-on experience in B2 C industries. The ideal candidate will be a strategic thinker who can enhance our brand presence by effectively managing multiple social media channels and executing impactful branding initiatives. Key Responsibilities: Brand Strategy Development: Develop and implement strategies to strengthen market positioning and increase brand recognition. Social Media Management: Manage and optimize the company's presence across multiple social media platforms to drive engagement and boost brand visibility. Content Creation: Collaborate with creative teams to produce compelling, brand-consistent content for online and offline campaigns. Performance Analysis: Analyze campaign performance and social media metrics, providing actionable insights to enhance future initiatives. Cross-Functional Collaboration: Work closely with the marketing, product, and sales teams to ensure alignment on branding strategies. Trend Monitoring: Stay updated on market trends, customer preferences, and competitive activities to inform branding efforts. Qualifications and Skills: Experience: 2-4 years in brand management roles, preferably in B2 C companies. Social Media Expertise: Proven experience in managing multiple social media channels and driving growth. Creative Thinking: Ability to develop innovative campaigns and branding ideas. Analytical Skills: Proficient in analyzing data and metrics to measure the success of branding initiatives. Communication: Excellent verbal and written communication skills. Project Management: Strong organizational and time-management skills to handle multiple projects simultaneously. What We Offer: A vibrant and collaborative work environment. Opportunities to work on impactful branding campaigns. Competitive compensation and benefits.


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