Marketing Associate

2 weeks ago


Hyderabad, India CognoSpace Full time

Marketing Associate / Sr. Associate / Lead / Assistant Manager / Manager Company: CognoSpace EduServices Private Limited Website: About Us: CognoSpace is an innovative educational solutions provider dedicated to fostering experiential learning in schools. Our activity-based curriculum spans the entire spectrum of STEAM education, delivered through smart experiential learning labs. These labs are equipped with state-of-the-art Science, Math, and Engineering equipment, including cutting-edge technology like AI, Drones, Automation, Augmented Reality, Virtual Reality, and 3D Designing/Printing. We partner with schools to create modern learning environments that inspire and engage students. As a Marketing team member at CognoSpace, you will play a key role in driving the success of our marketing initiatives. You will assist in content creation, manage digital media, track performance metrics, conduct market research, support the sales team, and oversee social media channels. Content Production: Development of (Ideation, Creation, Coordination) of engaging content for social media, emails, blogs, brochures and other collaterals for the Sales and Marketing pipeline # Campaign Strategy: Assist in developing digital media plans and recommendations. # Maintain budget control, track performance, and optimize campaigns. # Market Research: Conduct research to identify market trends and customer preferences. Past record of translating customer insights into marketing efforts and enhancing customer value. # Social Media Management: Manage and grow our social media channels. # Performance Reporting: Track and analyze key marketing metrics. # Sales Team Support: Collaborate with the sales team to align marketing and sales efforts. # Catalogue and E-Commerce Management: Category Management: Work closely with the marketing, sales, and operations teams to ensure alignment on category objectives and campaigns. # Funnel construction and Management: Identify leakages in funnels and take corrective actions, build funnels where none exist and where a better route can be justified via data and experiments. A creative plus analytical DNA with a proof of work (projects, portfolio, etc) #2-8 years of experience and Master's degree in a related field # Google & Facebook Ads certification required. Experience with SEO/SEM campaigns # Solid computer skills, including MS Excel, web analytics # Ability to multitask and manage projects effectively Pre-Interview Tips: # Chief Revenue Officer, Ex-Principal Director, Aakash BYJU’S.


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