Sr. Executive-SEO

2 weeks ago

gurgaon, India Spinny Full time
Role: Senior Executive-SEO
Location : Sector 48, Gurgaon
Work from office: at least 3 days a week
Job Responsibilities:
1. SEO Strategy Development: - Create and optimize SEO strategies for local search and e-commerce keywords. Analyze trends and competitor strategies to guide decisions.
2. Keyword Research & On-Page Optimization: - Conduct keyword research to identify impactful terms for content. Optimize website elements like meta tags and images to boost organic search performance.
3. Content Collaboration: - Work with the editorial team to produce SEO-friendly content. Develop a content calendar based on keyword trends and user intent.
4. Technical SEO: - Collaborate with development teams to optimize website structure and internal linking. Identify and fix technical SEO issues.
5. Performance Tracking & Reporting: - Monitor SEO performance using tools like Google Analytics and SEMRush. Prepare monthly reports on keyword rankings and traffic growth.
6. Link Building & Off-Page Optimization: - Execute link-building strategies to improve domain authority. Manage partnerships with external sites and influencers.
7. Stay Updated with SEO Trends: - Keep informed of SEO trends and algorithm updates. Apply new tools and techniques to enhance performance.
Job Requirements:
- Bachelor’s degree.
- 5-8 years of SEO experience with a proven track record.
- Proficient in SEO tools and Google Analytics.
- Knowledge of HTML, CSS, and CMS (e.g., WordPress).
- Strong analytical and communication skills.
- Proactive and detail-oriented.

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