Manager - Product Manager

1 week ago

New Delhi, India Varav Biogenesis Pvt. Ltd. Full time
Job Description – Product Manager
Curewell Biotech
Department: Product Management / Marketing
Product Manager

About Curewell Biotech
Curewell Biotech is a leading pharmaceutical company committed to advancing healthcare through innovative and affordable solutions. With a growing portfolio across multiple therapeutic segments, including generics and OTC products, Curewell Biotech is dedicated to quality, compliance, and market leadership.

The Product Manager will drive the strategic growth and market success of assigned brands, with an emphasis on generic pharmaceuticals and OTC (over-the-counter) products. Cross-functional coordination, regulatory compliance, and market analysis will be key requirements.

Develop and implement product marketing strategies and business plans for generic and OTC product segments.
Conduct market research, competitor analysis, and identify opportunities for portfolio expansion and differentiation.
Oversee the launch of new generic and OTC products, from regulatory approval through campaign planning and market introduction.
Manage all aspects of product lifecycle including new introductions, line extensions, phase-outs, and improvement of existing brands.
Collaborate with regulatory affairs for documentation, approvals, and staying up-to-date on regulatory requirements in generics and OTC segments.
Create and manage promotional, advertising, and educational materials for doctors, pharmacies, and trade channels – including ATL/BTL and digital campaigns.
Provide product training and support for sales teams to maximize visibility and product adoption.
Build relationships with key opinion leaders (KOLs), pharmacy partners, and distributors to improve brand presence, access, and feedback loops.
Monitor the performance of assigned products through sales analytics, inventory management, and market feedback, recommending corrective actions when needed.
Monitor customer feedback and market trends in OTC products, driving innovative improvements and high customer satisfaction.
B Pharma degree is mandatory.
MBA in Pharma Marketing/Management is required.
Minimum 3–5 years’ experience in pharmaceutical product management, with demonstrable exposure to generics and OTC portfolios.
Working knowledge of product lifecycle, regulatory compliance, marketing strategy, and market dynamics for generics and OTC.
Creative mindset with ability to design effective promotional and customer outreach campaigns.
Experience in cross-functional teamwork and multitasking.

Competitive salary, performance incentives, and attractive perks.
Growth prospects in domestic and international markets for generics and OTC.
Professional development in a collaborative and ambitious environment.

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