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SEO Specialist
1 month ago
SEO Specialist
About the Role:
Join our dynamic digital marketing team as an SEO Specialist, where you will drive organic growth strategies and shape our online presence. This role combines technical expertise with creative problem-solving to deliver measurable results.
Core Responsibilities:
- Design and execute data-driven SEO strategies to enhance organic visibility.
- Lead comprehensive keyword research and competitive analyses.
- Optimize technical SEO elements, including site architecture, metadata, and internal linking.
- Spearheaded link-building campaigns through strategic outreach and content partnerships.
- Monitor and analyze key metrics to continuously refine SEO strategies.
- Collaborate with content teams to create and optimize SEO-focused content.
- Develop new approaches based on industry trends and algorithm updates.
Required Qualifications:
- 2-3 years of proven SEO experience with demonstrable results.
- Deep understanding of search engine algorithms and ranking factors.
- Proficiency in leading SEO tools (such as Ahrefs, SEMrush, Moz).
- Strong analytical mindset with data-driven decision-making abilities.
- Excellent collaborative skills and the ability to communicate technical concepts.
Preferred Qualifications:
- Experience with major CMS platforms (e.g., WordPress, Drupal).
- Working knowledge of HTML, CSS, and JavaScript.
- Industry-recognized SEO or digital marketing certifications.
- Experience in creating and executing content marketing strategies.
What Sets You Apart:
- A track record of significantly improving organic traffic and rankings.
- The ability to balance technical SEO expertise with creative problem-solving.
- A proactive approach to staying current with SEO trends and updates.