Assistant Professor in Marketing and Innovation

5 days ago

Dehra Dūn, Uttarakhand, India DBS Global University Full time
DBS Global University is a premier institution dedicated to nurturing future-ready professionals through academic excellence, innovation, and industry integration. With a focus on holistic learning, we combine theoretical knowledge with practical applications to prepare students for dynamic careers in marketing, branding, and advertising.

We are seeking a passionate and innovative faculty member in Advertising & Branding who can inspire students, foster creativity, and bring industry-relevant insights to the classroom.

Teaching & Curriculum Development

Branding Strategies & Story Boarding

Advertising Concepts & Campaign Management

Ideation & Creative Concept Development

Digital Marketing & Content Creation

Project Management in Advertising & Branding

Design experiential learning modules, case studies, and live projects to enhance student engagement.

Conduct academic and applied research in branding, storytelling & story boarding, and innovative advertising.

Publish research papers in reputed journals and contribute to academic excellence.

Guide students in research projects, dissertations, and case competitions.

Collaborate with leading advertising agencies, branding firms, and corporates to bring real-world exposure to students.

Facilitate live industry projects, internships, and brand-building exercises .

Mentor students in developing creative portfolios, campaign strategies, and innovative branding solutions.

Support departmental and institutional initiatives to strengthen academic programs.

Participate in faculty development programs, workshops, and conferences.

Serve on academic committees and contribute to university-wide projects.

Qualifications & Experience

D. or Master's degree in Advertising, Branding, Marketing, or related discipline from a reputed institution.

Experience:

Minimum 5–10 years of academic and/or industry experience in branding, advertising, storytelling, and marketing communications.

Exposure to story boarding, project management, ideation frameworks, and creative content strategy is highly desirable.

Prior teaching experience at reputed universities or B-schools preferred.

Expertise in storytelling /story boarding techniques , brand narratives, and consumer engagement.

Strong ideation, problem-solving, and creative-thinking skills.

Proficiency in digital marketing tools, content strategy, and campaign analytics .

Shape the future of advertising and branding leaders through innovative pedagogy.

Attractive compensation package and growth prospects aligned with university norms.

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